Household Name

By Business Insider & Stitcher

What's Household Name about?

Surprising stories about how the biggest, household name brands affect our lives and culture — for better or worse. Host Dan Bobkoff finds tales of tragedy, love, strange histories, unintended consequences, and accidental success.
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36: A town called DISH


When a small town in Texas changed its name to DISH, the satellite TV company gave its residents free TV for a decade. What DISH Network didn’t know was that the name change was a way for one local politician ...

Household Name episodes: