Global trade is shifting fast — and Asia is at the centre of it all. From new rules-of-origin checks and China+1 strategies to freight market volatility and shifting trade flows, supply chains are under pressure like never before.

In this episode of The Freight Buyers’ Club, produced with the support of Dimerco Express Group [https://dimerco.com/] Mike King speaks with:

Together they unpack:

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00:00 Intro – Forces reshaping global trade

02:00 Guest introductions – Wolfgang Lehmacher, Renaud Anjoran, Kathy Liu

03:00 Kathy Liu on trade uncertainty and shifting flows to SE Asia

06:00 Wolfgang Lehmacher: How SE Asia is adapting to disruption

08:00 Renaud Anjoran: China+1, India tariffs and diversification risks

11:00 India vs China – strengths, weaknesses and realities

12:30 Customs strategy or risk? Tariff engineering & classification

14:00 New US transshipment rules and rules-of-origin checks

15:00 Kathy Liu: How Dimerco advises clients on compliance

16:00 Wolfgang Lehmacher: Are customs the new choke points?

18:00 From WTO to bilateral deals – fragmentation or new rules?

20:00 China, India and shifting trade alliances

21:00 Freight markets update – falling rates, excess capacity

23:00 Southeast Asia demand vs China slowdown

25:00 End of US de minimis exemption – impact on air cargo

27:00 Beyond fashion: publishing & other sectors hit

28:00 Freight market volatility – strategies from Wolfgang & Renaud

30:00 Decarbonisation: barriers, border taxes & US carve-outs

32:00 Is decarbonisation still a priority for manufacturers?

34:00 Shippers’ perspective on green freight choices

35:00 Looking ahead: Renaud’s advice on supply chain visibility

36:00 Wolfgang Lehmacher: Talent + technology + AI in supply chains

38:00 Is AI finally delivering for global trade resilience?

39:00 Kathy Liu: Preparing for more freight volatility

40:00 Outro and thanks