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How Convenient
How Convenient episodes
- 7. New Year, New Trends: How C-Stores are Fueling up for 2021
With 2020 in the rearview mirror, the convenience industry is headed in new directions. The slowing of in-store trips during the pandemic presented c-stores with opportunities to draw insights from customer data and focus on innovation. In this week's episode, Greg and Brad discuss the permanence of meta-trends across product categories and what actions c-stores can take in the new year to capitalize on changes in consumer behavior.
Hosted by:
Greg Crow, EVP Product at Koupon and Brad Van Otterloo, CEO at Koupon
Get in touch:
Greg Crow: https://www.linkedin.com/in/crowgreg/
Brad Van Otterloo: https://www.linkedin.com/in/bradvanotterloo/ Koupon: https://go.koupon.com/get-in-touch26 min - 6. Food for Thought: The Future of Food in C-Store
Foodservice is crucial for the convenience industry, driving a higher gross margin than any other category. But unsurprisingly, the category has been heavily impacted by COVID-19. In this week’s episode, Greg and Brad discuss how c-store retailers can recover in 2021, using promotions and discounts to form new habits among consumers.
Hosted by:
Greg Crow, EVP Product at Koupon and Brad Van Otterloo, CEO at KouponGet in touch:
Greg Crow: https://www.linkedin.com/in/crowgreg/
Brad Van Otterloo: https://www.linkedin.com/in/bradvanotterloo/ Koupon: https://go.koupon.com/get-in-touch17 min - 5. Alcohol in C-Store: Enjoy this Episode Responsibly
Alcohol has been a key trip driver for c-stores in 2020. The category growth has been dominated by beer sales, with Mexican import beers leading the way. But as the pandemic continues to shift consumer preferences and new brands enter the market, c-store retailers have to stay ahead of the curve. In this week’s episode, Greg Crow is joined by Bryan Bresnahan to discuss how retailers can adapt and continue to engage consumers.
Hosted by:
Greg Crow, EVP Product at KouponGuest:
Bryan Bresnahan, National Director of Retail Partnerships at KouponGet in touch:
Greg Crow: https://www.linkedin.com/in/crowgreg/
Koupon: https://go.kouponmedia.com/get-in-touch16 min - 4. Snacks: Some Like it HotThe snack category is a key trial channel for CPG manufacturers. While the pandemic has caused a drop in c-store snack trips, snacking behaviors have not changed. In this week’s episode of How Convenient, Greg and Brad discuss hot and spicy chip brands that are growing sales dollars at a double digit rate. Tune in to learn how brands and retailers can capitalize on this trend! Hosted by: Greg Crow, EVP Product at Koupon and Brad Van Otterloo, CEO at Koupon Get in touch: Greg Crow: https://www.linkedin.com/in/crowgreg/ Brad Van Otterloo: https://www.linkedin.com/in/bradvanotterloo/ Koupon: https://go.kouponmedia.com/get-in-touch12 min
- 3. Trick-or-Treat? Candy Growth and COVID
With Halloween coming up, candy is on the mind. The candy category has been a shining light for c-store retailers this year, with the overall category up 9% vs 2019. In this week’s episode of How Convenient, Greg and Brad discuss which subcategories are leading the growth and they reveal a brand that has grown sales by 58% in 2020.
Hosted by: Greg Crow, EVP Product at Koupon and Brad Van Otterloo, CEO at Koupon Get in touch: Greg Crow: https://www.linkedin.com/in/crowgreg/ Brad Van Otterloo: https://www.linkedin.com/in/bradvanotterloo/ Koupon: https://go.kouponmedia.com/get-in-touch13 min - 2. Have Cigs Met Their ‘Match’?
The tobacco category has kept convenience store retailers incredibly busy in 2020. From anticipating evolving consumer expectations to complying with fast-moving regulations, there’s quite a bit to keep up with. In our second episode of How Convenient, Greg and Brad are taking a deep dive into tobacco category trends, and revealing a few brands that are growing share.
Hosted by:
Greg Crow, EVP Product at Koupon and Brad Van Otterloo, CEO at Koupon
Reach out, to learn more!
Greg Crow: https://www.linkedin.com/in/crowgreg/
Brad Van Otterloo: https://www.linkedin.com/in/bradvanotterloo/
Koupon: https://go.kouponmedia.com/get-in-touch14 min - 1. Fountain Beverage Performance in 2020....Gulp
The beverage category is the largest in-store trip driver and the second largest contributor to in-store gross margin for the convenience store channel. But how has 2020 impacted the category?
In the first episode of How Convenient, Greg Crow and Brad Van Otterloo discuss sales trends that the beverage category has witnessed over the last few months, and if they think those trends are here to stay.
Hosted by:
Greg Crow, EVP Product at Koupon and Brad Van Otterloo, CEO at Koupon
Reach out, to learn more!
Greg Crow: https://www.linkedin.com/in/crowgreg/
Brad Van Otterloo: https://www.linkedin.com/in/bradvanotterloo/
Koupon: https://go.kouponmedia.com/get-in-touch9 min
About How Convenient
From the publisher's feed
A podcast about the essential role convenience stores play in the busy lives of consumers. Our hope is to equip innovative c-store leaders as they seek to anticipate evolving consumer needs and earn…
lasting shopper loyalty. Each week we will briefly share an update on c-store sales trends and what we are learning from billions of in-store purchase transactions!