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What if the key to scaling your business wasn't just about growing your audience—but building genuine friendships? In this episode of Big Hitters, host Larry Weidel sits down with Gina Bianchini, founder and CEO of Mighty Networks, to explore why community is the ultimate competitive advantage, how to transform followers into true friends, and the strategies behind generating $500 million in revenue across their platform. Whether you're an entrepreneur looking to deepen customer relationships, build a sustainable business model, or unlock the power of paid memberships, this conversation reveals how to move from the tyranny of the follower economy to creating meaningful, reciprocal connections at scale. Tune in to discover why community isn't just a feature—it's the future of business.
What You'll Learn:
- The "30 Members in 30 Days" Framework
- Why Paid Communities Dramatically Outperform Free Ones
- How to Transform Followers Into Friends
- The "Wallflower to Friend" Community Activation Strategy
- Why Intentional Me-Time Is Non-Negotiable for Leaders
- How AI Will Unlock Member Experiences Currently Impossible
Gina Bianchini is the Founder and CEO of Mighty Networks, a community-building platform revolutionizing how people connect and create value together. With two decades of expertise in community strategy and over $500 million in revenue generated across her platform in the past year alone, Bianchini has established herself as a leading voice on the power of authentic human connection in the digital age. Her work has been recognized through features in Fast Company and positions on major media boards, including TEGNA. In this episode, Bianchini discusses how community-driven platforms are reshaping business, relationships, and human connection, offering listeners actionable insights on building engaged communities that generate real economic and social impact.Big Hitters with Larry Weidel is handcrafted by our friends over at: fame.so