Learn Speak Teach Episode #132 with William Milliken.

Have you considered how narrowing your niche could give your business a competitive edge? The more targeted your niche, the higher your chances of success.

In today’s episode, we learn from William Milliken, the President & Co-Founder of Swoop Scoop®️, a dog waste removal company serving over 2,000 recurring clients. William shares the story behind his unique poop scoop business, revealing how a simple idea turned into a thriving enterprise.

He dives into the practical aspects of the business, including waste management, service pricing, and navigating market competition. Moreover, he explores the unexpected “dark side” of poop scooping and addresses frequently asked questions.

William also discusses the Poop Scoop Millionaire Community, revealing how he built a thriving network of like-minded entrepreneurs and the purpose behind connecting people in this unusual but profitable field. Additionally, he offers tips on how anyone can get started in this business.

During this episode, you will learn about:

[00:00] Trailer

[01:10] Starting Poop Scoop

[03:19] Waste Management

[04:02] Pricing

[07:35] Community

[09:52] Competition

[15:46] Horror Stories

[19:25] Starting the Business

[22:18] Website: https://scoopstart.com/

[23:48] Learn more

• YouTube: https://www.youtube.com/@Scoop-Start

[26:24] FAQs

Key Takeaways:  

• “If you can explain what you do in one word, YouTube has no clue what you do.” ~Roger Wakefield [12:49]

• The poop scoop business has a relatively low barrier to entry. A practical way to secure your first clients is by reaching out to friends and family or leveraging free buy/sell/trade groups on Facebook. ~William Milliken [19:38]

• The more people you bring into your business community to provide value to your clients, the better off you’ll be. ~William Milliken [28:09]

• The more niche your business is, the greater your chances of success. ~William Milliken [28:35]

People Mentioned and Other Resources:

1. Roger Wakefield

Keep In Touch with William Milliken:

Website: https://scoopstart.com/

YouTube: https://www.youtube.com/@Scoop-Start

Facebook: https://www.facebook.com/ScoopSpokane

Instagram: https://www.instagram.com/_swoopscoop/

• Poop Scoop Millionaire Community: https://www.skool.com/poop-scoop-millionaire/about

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