We head to good ole' Austin, Texas, to sit down with Tecovas CEO, David Lafitte. David shares insights into what makes Tecovas stand out in a competitive market and how the Yellowstone effect has fueled the rise of western wear and Americana style. We also dive into a little sports talk—including Coach Prime—and get an exciting sneak peek at Tecovas upcoming work boot line. 👢💼

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About Like A Farmer: 

Like a Farmer is a podcast and video series that spotlights accomplished individuals from diverse industries and their inspiring stories of overcoming adversity and achieving success. Come along for this fun ride and meet some inspiring folks along the way: https://agamericamedia.com/ 

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