Own It

How Laura Petruccelli from nice&frank, Owns It


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This week on Own It, we’re talking to Laura Petruccelli from nice&frank. She co-founded that firm in 2022 after a long stint with Goodby Silverstein and has quickly guided nice&frank to an AdAge Newcomer Agency of the Year honor. 


Laura is a creative through and through. Her father was a commercial photographer, so she grew up around art directors and copywriters. She even started a cartoon business as a child. Her background and journey are so very interesting. 


We had so much fun listening to her story and her thoughts on closing the gender gap in agency ownership. 


You can find links to Laura Petruccelli's LinkedIn profile and the nice&frank agency website in our show notes at untilyouownit.com


If you’re enjoying Own It, please find it on your favorite podcast app and drop us a rating and review. Those help more people discover the show and join our community. 


Also, if you’re a female or non-binary agency owner, or you want to own an agency someday, join our growing community at that same address … untilyouownit.com.

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Own ItBy Christy Hiler

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