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For so many authors, writing a book feels like the pinnacle of their work—the culmination of years of learning, creativity, and leadership. But when the final chapter is written, there’s often a gap. Those powerful ideas don’t always leap from the page into programs, products, or lasting impact.

On this episode of Authors Who Lead, I sit down with Charlotte Crowther—founder of Signature Framework—to explore how authors can codify their ideas into clear, visual frameworks that fuel growth, clarity, and influence. If you’re writing a book or already have one out in the world, this conversation helps you think bigger about what comes next.

Timestamp:

00:00 Visual methodology coaching success
03:14 Challenges in translating books to business
09:20 Overthinking hinders authentic creativity
12:18 Creative incubation strategy
15:41 Courageous leadership through storytelling
18:40 Magic of visual thinking
20:09 Visual aids enhance communication
26:25 From idea to action: Boss Mums
29:47 Clarifying purpose for action-driven results
32:11 Visual branding from written content
35:26 Appreciation for creative guidance

Full show notes

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