Content is king. But what does that really mean? How can you tell if a piece of content is valuable? What makes a piece of content valuable, and how do you measure its value? In this episode, Samuel Chapman will show you how to attribute the value a piece of content has for your company. As a creative content strategist and communications professional, Samuel will share with us today how to measure the value of your own content. Tune in now and know when it's time to invest in new pieces of content—and when it's time to put that money towards something else.

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