Book Marketing Mentors

How to Boost Your Book and Speaker Visibility with LinkedIn - BM459


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Have you ever wondered how LinkedIn can help you grow your audience and build your author brand? 

In this week's episode, I interview Sandra Long, a global LinkedIn expert, TEDx speaker, and bestselling author. She shares simple but powerful strategies for authors and speakers to use LinkedIn effectively.

From creating a standout profile to connecting with the right people, Sandra explains how LinkedIn can amplify your visibility and influence.

Key Takeaways:

  1. LinkedIn is Essential: Use it to boost your visibility and connect with the right people.
  2. Comment Strategically: Thoughtful comments can lead to big opportunities.
  3. Optimize Your Profile: Create a strong headline, engaging bio, and clear experience details.
  4. Leverage Features: Use tools like newsletters and videos to share your expertise.
  5. Build Genuine Relationships: Focus on being supportive and showing gratitude to grow your network.

Tune in to learn how to make LinkedIn a game-changer for your author brand.

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When Visibility Feels Hard, Podcast Guesting Changes the Game

If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.

Podcast Connections gets you in front of the audiences who need your message and your expertise.

Contact them at PodcastConnections.co

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Book Marketing MentorsBy Susan Friedmann

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