In his return to the Hardscape Growth show, Matt Hiner, Owner at Hiner Outdoor Living, takes us deeper into how he’s continuing to build a strong culture by   sharing his vision of what a company that people want to join looks like. We explore the roles of culture, leadership, environment, training, and brand in building a company that people love to work for. Matt also shares his game-changing approach to HR and what impact it has had on Hiner Outdoors. 

More information about Matt and today’s topics: 

Matt also mentions the idea of a "Destination Company." That concept is based on Jeffrey Scott's book of the same name. 

Tune in on Apple Podcasts, Spotify, or wherever you listen to podcasts.