Your content should be made with a "not for us, without us" mindset. Instead, it should align with what your audience is looking for and need. If you want to build that trust, you need content that can give value. Join Chris Willis as he talks to licensed occupational therapist, Director of Content Strategy & Planning at the<a href='https://www.arthritis.org/' rel='noopener noreferrer' target='_blank' style='color: rgb(74, 110, 224);'> Arthritis Foundation</a>, and host of the<a href='https://www.arthritis.org/liveyes/podcast' rel='noopener noreferrer' target='_blank' style='color: rgb(74, 110, 224);'> Live Yes! With Arthritis Podcast</a>,<a href='https://www.linkedin.com/in/rebecca-gillett-32aa96a/' rel='noopener noreferrer' target='_blank' style='color: rgb(74, 110, 224);'> Rebecca Gillett</a>. Discover how Rebecca creates content for the arthritis community with them in mind. Find out how you can build trust by doing evidence-based research. And know why you have to be inclusive in all of your content. Start creating content that your audience needs today! Love the show? Subscribe, rate, review & share! https://www.acrolinx.com/wordbirds

Your content should be made with a "not for us, without us" mindset. Instead, it should align with what your audience is looking for and need. If you want to build that trust, you need content that can give value. Join Chris Willis as he talks to licensed occupational therapist, Director of Content Strategy & Planning at the Arthritis Foundation, and host of the Live Yes! With Arthritis Podcast, Rebecca Gillett. Discover how Rebecca creates content for the arthritis community with them in mind. Find out how you can build trust by doing evidence-based research. And know why you have to be inclusive in all of your content. Start creating content that your audience needs today! Love the show? Subscribe, rate, review & share! https://www.acrolinx.com/wordbirds

Your content should be made with a "not for us, without us" mindset. Instead, it should align with what your audience is looking for and need. If you want to build that trust, you need content that can give value. Join Chris Willis as he talks to licensed occupational therapist, Director of Content Strategy &amp; Planning at the<a href="https://www.arthritis.org/" rel="noopener noreferrer">&nbsp;Arthritis Foundation</a>, and host of the<a href="https://www.arthritis.org/liveyes/podcast" rel="noopener noreferrer">&nbsp;Live Yes! With Arthritis Podcast</a>,<a href="https://www.linkedin.com/in/rebecca-gillett-32aa96a/" rel="noopener noreferrer">&nbsp;Rebecca Gillett</a>. Discover how Rebecca creates content for the arthritis community with them in mind. Find out how you can build trust by doing evidence-based research. And know why you have to be inclusive in all of your content. Start creating content that your audience needs today! Love the show? Subscribe, rate, review &amp; share! https://www.acrolinx.com/wordbirds

How to Develop Content that Builds Trust and is Based on Audience Need, and Why Words Matter, with Rebecca Gillett

Words build relationships, ignite interests, and power epic journeys in the business world. Why it matters: Effective communication is like the secret sauce for strengthening brands, reinforcing viewpoints, and generating revenue. It's about savoring quality and making an impact with every word. <ul><li>Words are the magical glue between your business and your customers, capturing interest and driving action.</li></ul> <ul><li>Great communication opens doors to opportunities and builds stronger connections. </li></ul> The big picture: Tune into each episode of WordBirds podcast where we shine a light on the power of impactful messaging, featuring executives, experts, and thought leaders. <ul><li>Discover the art of personalization and the need for standout, engaging messaging.</li></ul> <ul><li>Learn how to sprinkle some magic into your communication, engaging employees and attracting loyal customers.</li></ul> What’s next: This season, we're taking a deep dive into corporate communications with insights from CCOs and communication leaders. <ul><li>Get the lowdown on strategies to elevate communications and position pros as strategic partners.</li></ul> <ul><li>Host Chris Willis, Axios HQ’s Chief Marketing Officer, and his guests share valuable tips on reigniting your impact with fun, actionable discussions.&nbsp;</li></ul>

Business

Technology

Marketing

Words build relationships, ignite interests, and power epic journeys in the business world. Why it matters: Effective communication is like the secret sauce for strengthening brands, reinforcing viewpoints, and generating revenue. It's about savoring quality and making an impact with every word. Words are the magical glue between your business and your customers, capturing interest and driving action. Great communication opens doors to opportunities and builds stronger connections. The big picture: Tune into each episode of WordBirds podcast where we shine a light on the power of impactful messaging, featuring executives, experts, and thought leaders. Discover the art of personalization and the need for standout, engaging messaging. Learn how to sprinkle some magic into your communication, engaging employees and attracting loyal customers. What’s next: This season, we're taking a deep dive into corporate communications with insights from CCOs and communication leaders. Get the lowdown on strategies to elevate communications and position pros as strategic partners. Host Chris Willis, Axios HQ’s Chief Marketing Officer, and his guests share valuable tips on reigniting your impact with fun, actionable discussions. 

Share How to Develop Content that Builds Trust and is Based on Audience Need, and Why Words Matter, with Rebecca Gillett

Sign up to save your podcasts

How to Develop Content that Builds Trust and is Based on Audience Need, and Why Words Matter, with Rebecca Gillett

How to Develop Content that Builds Trust and is Based on Audience Need, and Why Words Matter, with Rebecca Gillett

More shows like The WordBirds Podcast with Chris Willis

Freakonomics Radio

The New Yorker Radio Hour

Pivot

The Daily

Up First from NPR

Today, Explained

People I (Mostly) Admire

Hard Fork

Giggly Squad

The Mel Robbins Podcast

Travelers Institute Risk & Resilience

Attention Shift