Ep. 347: Join host Teri Holland on Success in Mind as she explores the essentials of differentiation with business growth strategist Yahel Demeter. This episode dives into key strategies like authenticity in marketing, understanding ideal clients, and leveraging the TAM SAM SOM model for precise market segmentation. Learn how to establish strong brand values, maintain consistency, and the 10 elements of differentiation.

Yahel shares expert insights on standing out in competitive markets, the differences between differentiation and positioning, and the role of innovation in maintaining a competitive edge.

Episode Links

Book a free strategy planning session with Yahel: https://calendly.com/yahel-demeter/free-discovery-session

The Ten Elements of Brand Differentiation: https://www.yaheldemeter.ca/post/10-ways-to-beat-your-business-competition-a-quick-guide-for-business-owners

Connect with Yahel: http://linkedin.com/in/yaheldemeter

Visit Yahel's website: www.yaheldemeter.ca

Show Links:

The 5-Day Launch Your Podcast Challenge: www.teriholland.ca/5daypodcast

Connect with Teri on Instagram: www.instagram.com/theteriholland