Ep. 404: How to Land Podcast Guest Spots That Actually Grow Your Business | Rachel Allen

If you've ever thought about pitching yourself as a podcast guest but weren't sure where to start, or you've been pitching with zero results, this episode is for you.

Rachel Allen is a marketing strategist and communications expert who has appeared on over 50 podcasts a year, racked up 1.8 million listens in a single year, and has signed clients from interviews she recorded six years ago. She joins us to break down exactly how to land podcast guest spots that don't just get you exposure, they generate real revenue.

In this episode, we cover:

Rachel's "Profitable Podcast Pitching" Workshop

Rachel is hosting a live workshop on May 27th, noon–1:30pm ET where she'll walk you through her entire pitching system; including a live pitch-writing exercise so you leave with your pitch already done. She spends less than one hour a week on pitching and still books 50+ appearances a year. She's teaching exactly how. Head to her workshop page to grab your spot, and check the FAQ for a hidden coupon code featuring her very photogenic cat.

Sign up for the workshop here: Profitable Podcast Pitching

Connect with Rachel Allen:

Rachel's website

Instagram

LinkedIn

Substack

Resources mentioned:

Connect with Teri:

Teri's website

Instagram

If this episode resonated with you, please share it with someone who's been sitting on the idea of pitching themselves as a guest. And if you're ready to get your voice out there. Rachel says it best: there is a podcast out there for you.

 Ep. 403: Yahel Demeter is back, and if you've been counting, this is his fifth appearance on Success in Mind, making him the most recurring guest on the show. This time, Teri and Yahel are pulling back the curtain on their own business partnership: what's working, why it works, and what you need to know before you enter one yourself.

This episode was sparked by questions from their Instagram Q&As, where followers kept asking how they could build a partnership like the one Teri and Yahel have. 

In this episode, you'll hear:

Red flags to watch for before and during a partnership:

What makes their partnership work One word from Yahel: effortless. The dynamic between them is natural. They can disagree, have bad days, and still show up for each other, because the foundation of trust and mutual respect means they never have to perform.

Learn more about Teri and Yahel's workshops, events and coaching: www.teriandyahel.ca

Follow on Instagram for weekly Q&As: @teriandyahel

Follow Teri to connect with her: @theteriholland

Get your Sloth Day apparel here: www.slothday.ca

Want to hear Yahel come back to talk about how to generate your next business idea by mapping your own pain points? Let Teri know — if enough of you ask, there's a whole episode in it.

Ep. 402: Why Your Nervous System Is Running Your Business (And What to Do About It).

Most business advice focuses on strategy, marketing, and pricing, but what if the real reason you're stuck is happening beneath all of that? In this episode, Teri Holland breaks down the connection between your nervous system and your business results, and why no amount of planning or strategy can override an unregulated nervous system.

In this episode, you'll learn:

Key Takeaways:

Mentioned in this episode:

Get your Sloth Day hoodies! www.slothday.ca

Connect with Teri:

www.teriholland.ca

Instagram

If this episode resonated with you, share it with a fellow entrepreneur who's stuck, not in their strategy, but in themselves.

Ep. 401: Have you ever wondered why your New Year’s resolutions vanish by February, or why you "self-sabotage" just as things are starting to go well? The truth is simpler, and more profound than a lack of willpower: You cannot consistently perform in a way that is inconsistent with how you see yourself.

In this episode, we explore the "Identity Thermostat", the unconscious mechanism that keeps you tethered to your past self. We move beyond "fake it 'til you make it" and dive into the neurological and psychological shift required to become the person your goals require you to be. If you’re tired of hitting an invisible ceiling, it’s time to change the person in the mirror.

In This Episode, We Discuss:

The Identity Thermostat: Why your brain "kicks on the AC" when you start to succeed.

Be-Do-Have vs. Have-Do-Be: The mathematical error most people make when setting goals.

The Evidence Locker: How to use "micro-wins" to prove your new identity to your unconscious mind.

The Power of "Yet": Auditing your internal narrative and the danger of "I am" statements.

The Imposter Phase: Why feeling like a "fake" is actually a sign of metabolic psychological growth.

Key Quote: "The goal isn’t to run a marathon; the goal is to become a runner."

Connect With Us: 

Instagram: @theteriholland

Website: www.teriholland.ca

Don’t forget to SUBSCRIBE to build a bigger version of yourself every week.

Chapters

00:00 The Master Key to Personal Transformation
02:13 Flipping the Script: From Have-Do-Be to Be-Do-Have
04:52 Building Evidence for Your New Identity
07:29 The Power of 'I Am' and Overcoming Self-Limiting Beliefs
09:57 Embracing the Growing Pains of Change
11:38 The Identity Audit: Steps to Transform Your Self-Image

Ep. 400: In this episode, we deconstruct the dangerous myth of hustle culture and reveal why strategic recovery is the ultimate "unfair advantage" for the modern founder. Most entrepreneurs treat their brains like a constant light switch, but science tells a different story. We dive deep into the neurobiology of peak performance, explaining how decision fatigue actively drains your ROI and why the glymphatic system is your brain’s essential nightly "cleaning crew."

Stop viewing rest as a sign of weakness and start treating it as a lead indicator for growth. We break down the three essential types of recovery—Passive, Active, and Creative—and explain how the Default Mode Network (DMN) turns your downtime into your most productive "innovation window." If you’re ready to scale your business without sacrificing your mental health, it’s time to master the periodization of effort. Learn how to train like an industrial athlete and turn rest into your most profitable metric.

The ROI of Sleep: Why sleep deprivation equals a 0.05% BAC cognitive impairment.

Creative Rest: Leveraging the DMN for breakthrough ideas.

Active Recovery: Moving stress out of the body to preserve the prefrontal cortex.

Burnout Prevention: Transitioning from "The Grind" to sustainable high performance.

Connect with Teri:

Instagram

Website

Ep. 399: Stop Shrinking: How to Audit Your Inner Circle and Level Up

Are you the smartest, most successful, or most "together" person in your circle?  According to Teri Holland, that isn't winning—it’s a state of emergency.  In this episode of Success in Mind, we dive into a radical audit of the rooms you stand in, from your friend groups to your professional networks.  

We explore why your "day ones" often have the hardest time seeing your growth because they are anchored to your past history.  If you have ever felt like you had to dim your light to make others feel comfortable, this episode is your permission slip to find a new room.  

Key Topics Discussed:

"If you're the smartest, most successful, or the most together person in the circle, that's not winning. That's a state of emergency."   

"Your growth is a mirror that reflects their stagnation."   

"You owe your future self the courage to be the new kid again."   

  Links:    Work with Teri: www.teriholland.ca Follow Teri: www.instagram.com/theteriholland  

"All conflict is, really, something is happening that you don't like. View that as feedback, not as failure."  – Dorothy Andreas

In this episode of Success in Mind, host Teri Holland welcomes back the legendary Dorothy Andreas for her second appearance on the show. Dorothy’s entrepreneurial journey is a masterclass in resilience: at just 19, she sold her car and left college to buy her first business. Over the next 40 years, she scaled nine companies across the beauty, hospitality, and technology industries, earning over 80 awards for excellence. 

Dorothy joins us to discuss her award-winning book, Conflict Revelation, which explores the internal and external mechanics of business drama. We dive deep into why leaders resort to avoiding conflict, how childhood self-stories impact your bottom line, and the specific archetypes that might be sabotaging your team from within.   

In this episode, you’ll discover:

Timestamps:

00:00 – Intro: Dorothy’s 40-year legacy and 9 companies.   

04:40 – Why we are afraid to face conflict: The internal meaning.   

09:47 – Childhood Self-Stories and the impact on adult behavior.   

15:29 – The 4 Pillars: Stories, Systems, Filters, and Conflict.   

24:18 – Partnership Betrayal: Facing the insidious business partner.   

30:13 – The Treadmill Mantra: I am strong, I am invincible.   

40:50 – Vetting a Partner: Skill sets and exit strategies.   

47:22 – De-escalating a crisis: The Verizon store story.   

53:16 – Rapid-Fire Round: Nashville, Costco Pecans, and the Buck Stops Here mindset.   

Connect with Dorothy Andreas:  

Website: www.StreamlineSuccess.com   

Instagram: @StreamlineSuccess   

LinkedIn: Dorothy Andreas   

Book: Conflict Revelation: The 3 Essential Elements for Creating Harmony in Business   

Podcast: Streamlined Success   

Connect with Teri Holland:

www.teriholland.ca

Ep. 397: Have you ever felt like you were finally about to break through to that next level of success, only to find yourself suddenly distracted, exhausted, or picking fights with your partner?

You have the strategy, you’ve done the mindset work, and you know exactly what needs to be done. But the closer you get to that revenue goal or program launch, the more you start to drag your feet.

In this episode, Teri Holland dives deep into the Capacity Ceiling. Using principles of Neuro-Linguistic Programming (NLP), she explains why your nervous system might actually perceive your growth as a physical threat—and how to retrain your body to feel safe while you grow.

The "Internal Thermostat": How your unconscious mind prioritizes familiarity over happiness or wealth.

The T.O.T.E. Model: A breakdown of the "Test-Operate-Test-Exit" loop and why most entrepreneurs get stuck in a permanent state of "Operate."

The 3 Pillars of the Capacity Ceiling:

Visibility: The primal fear of being seen and judged.

Responsibility: The dread of the "weight" that comes with a bigger business.

Worthiness: Why your body can feel "allergic" to higher levels of wealth.

Expansion Over Effort: Why "pushing through" leads to burnout and what to do instead.

3 Steps to Expand Your Container: From naming the feeling to micro-dosing success through embodiment.

Work with Teri 1-on-1: www.teriholland.ca

Instagram: @TheTeriHolland

YouTube: Teri Holland Success In Mind

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Ep. 396: In the first episode of 2026, host Teri Holland explains why willpower is unreliable and how to partner with your unconscious mind to achieve your goals. Instead of setting "wishes," learn how to define real changes through identity-level shifts and nervous system safety.

Key Takeaways:

Identity Over Outcomes: You cannot outperform your self-image. Learn how to level up who you are to match what you want to achieve.

Safety First: If a goal triggers a threat response (procrastination), it’s too big. Teri shares how to scale down until your body feels grounded and clear.

Build Structure, Not Pressure: Motivation is fleeting; routines are mechanical. Discover "habit anchoring" to make your new behaviors automatic.

The Smallest Action: Use the "minimum viable action" strategy to keep promises to yourself even when resistance shows up.

Reflection Questions from the Show:

Which resolution have you been setting on repeat?

What identity is this goal asking you to step into?

What is one action you can take today that feels doable and not dramatic?

Connect with Teri:

Website: www.teriholland.ca

Ready for deeper work? Book a consultation here 

Ep. 395: Why don’t friends and family take you seriously while strangers support your business and personal growth? In this episode of Success in Mind, we break down the psychology behind why the people closest to you don’t support you — and why this is completely normal for entrepreneurs and high performers.

If you’re an entrepreneur, coach, creator, or business owner, this episode explains the psychology behind why the people closest to you don’t take you seriously — and why this dynamic is far more common than anyone talks about.

In this episode of Success in Mind, we break down:

Why strangers are often more supportive than friends and family

The psychology of Prophet in Your Own Land Syndrome

How familiarity kills perceived authority

Why your growth threatens people in your inner circle (even if they love you)

Why online validation feels stronger than real-life support

Why friends don’t support your business — and what to do instead

How to stop seeking validation from the wrong people

The mindset shift every high performer needs to keep moving forward

This episode is especially relevant if you’ve ever thought:

“Why don’t my friends support my business?”

“Why does my family not take me seriously?”

“Why do strangers believe in me more than people I know?”

“Why does my success feel uncomfortable around people close to me?”

You’re not imagining it — and you’re not doing anything wrong.

This episode will help you detach from misplaced expectations, understand the psychology behind being undervalued by your inner circle, and refocus your energy on the people who are actually ready to see you.

🎧 Listen now if you’re building something bigger than your past — and learning to trust your future.