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In episode twenty of Podcasts Suck, Sebastian Rusk discusses the importance of finding quality podcast guests and getting yourself booked on other podcasts using LinkedIn. He emphasizes the power of LinkedIn as a platform for networking, building relationships, and growing businesses. Sebastian also shares his own experiences with hiring someone to handle guest bookings and highlights the challenges he faced. 

TIMESTAMPS

[00:04:23] LinkedIn Profile Importance.

[00:10:45] Booking a New Podcast Guest.

[00:11:39] Finding Podcast Guests.

[00:15:57] Leveraging LinkedIn for Podcasting.

In this episode, Sebastian Rusk emphasizes his belief in the power of LinkedIn for networking, building relationships, and growing businesses in the podcasting industry. He discusses how to find quality podcast guests on LinkedIn by searching for individuals who are active on the platform and interested in networking and growing their businesses. He also suggests using specific search terms related to the desired podcast topic or industry to narrow down the search results. By connecting with these individuals, podcast hosts can potentially find suitable guests for their shows.

QUOTES

• “But in my opinion, it (LinkedIn) is the most powerful social media platform out there. It's full of individuals, 24 hours a day, seven days a week, 365 days a year that want to network, that want to grow their business, that want to build relationships. So it's a phenomenal place to, fine quality podcast guests, as well as being able to find other shows and opportunities for you to be a guest on other podcasts.”
• “You see how powerful LinkedIn is. You can go in here and you can search by all of these specific things. And you can also add filters, all of them. Some of them, where do they go to school? Where are they located post jobs, groups, services.”
• “The best way to be able to do that outside of an introduction from your first connection is to go engage on their content. Even though you're not connected with them, you can still engage like leaving a meaningful comment.”

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SOCIAL MEDIA LINKS

Instagram: Instagram.com/PodcastsSUCK

Facebook: Facebook.com/srusk

LinkedIn: LinkedIn.com/in/sebastianrusk/

Youtube: Youtube.com/@PodcastLaunchLab

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