Smarter Building Materials Marketing

How To Get Your Building Products Spec’d in an Architect’s Project


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Manufacturers know they need to get an architect’s attention in order to get in a spec, but what’s the best way to do it? This week’s guest talks about how to build relationships with architects, and he knows what he’s talking about as an architect himself.

Vardhan Mehta is co-founder and CEO at Acelab. He talks with Beth about how building materials manufacturers can build better relationships with architects.

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Smarter Building Materials MarketingBy Venveo

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