Manufacturers know they need to get an architect’s attention in order to get in a spec, but what’s the best way to do it? This week’s guest talks about how to build relationships with architects, and he knows what he’s talking about as an architect himself.﻿Vardhan Mehta is <a href="https://acelabusa.com/">co-founder and CEO at Acelab</a>. He talks with Beth about how building materials manufacturers can build better relationships with architects.

Manufacturers know they need to get an architect’s attention in order to get in a spec, but what’s the best way to do it? This week’s guest talks about how to build relationships with architects, and he knows what he’s talking about as an architect himself. ﻿Vardhan Mehta is co-founder and CEO at Acelab. He talks with Beth about how building materials manufacturers can build better relationships with architects.

Manufacturers know they need to get an architect’s attention in order to get in a spec, but what’s the best way to do it? This week’s guest talks about how to build relationships with architects, and he knows what he’s talking about as an architect himself.﻿Vardhan Mehta is <a href="https://acelabusa.com/" rel="noopener noreferrer">co-founder and CEO at Acelab</a>. He talks with Beth about how building materials manufacturers can build better relationships with architects.

How To Get Your Building Products Spec’d in an Architect’s Project

The building materials marketing landscape is changing faster than ever. Creating an engaging online presence is crucial to the success of any building materials manufacturer. But can your Instagram profile actually grow sales? Will you earn more market share if you change your website? How can you outperform your competition online?
Zach and Beth tackle your most burning questions about digital marketing for building material manufacturers, share proven strategies to grow leads and sales, and bring in other industry experts to share what’s working in the building product space.

Business

Marketing

Management

The building materials marketing landscape is changing faster than ever. Creating an engaging online presence is crucial to the success of any building materials manufacturer. But can your Instagram profile actually grow sales? Will you earn more market share if you change your website? How can you outperform your competition online? Zach and Beth tackle your most burning questions about digital marketing for building material manufacturers, share proven strategies to grow leads and sales, and bring in other industry experts to share what’s working in the building product space.

Share How To Get Your Building Products Spec’d in an Architect’s Project

Sign up to save your podcasts

How To Get Your Building Products Spec’d in an Architect’s Project

How To Get Your Building Products Spec’d in an Architect’s Project

More shows like Smarter Building Materials Marketing

HBR IdeaCast

Sales Gravy: Jeb Blount

The Joe Rogan Experience

The Knowledge Project with Shane Parrish

Odd Lots

The Daily

Up First from NPR

The Construction Leadership Podcast with Bradley Hartmann

Conan O’Brien Needs A Friend

Specified: Building Materials & Construction Growth Podcast

The Journal.

My First Million

Shawn Ryan Show

Business Breakdowns

HBR On Leadership