Host Shayan Mahmud, Forbes 30Under30 2021 & CEO Eikon7 Group in conversation with Mustafa and Hadi, Co-Founders & CEOs of ezBike and EasyFresh Technologies! In this episode of How Does It Work by ProPakistani, all three entrepreneurs get down to the basics; how to get funding for your startup, what are the barriers getting into the market and how to find and choose your investors.

Find out more about Mustafa and Hadi, why they moved back from the US to work on startups in Pakistan, what potential they saw in growing businesses in Pakistan, how they started their business and what they actually started from before landing on ezBike and EasyFresh. They talk about how to start the process from just an idea, finding opportunities in the market, which audience to cater to, how to target audience, how to get seed funding for startups, how to find investors, venture capital, and how to choose the right investor.

Watch as Shayan, Mustafa and Hadi deepdive into the journey of running businesses, when to shift, business models and financials. How to network when starting a business, how to strategically invest money, how to invest your own money, how to adapt to the changes in the business landscape, do interest rates have an effect on startups, how to show your business as viable, how to convince investors with your business narrative, questioning your assumptions, the importance of your business and financial plans for venture capitals, which is all a must listen to for budding entrepreneurs and anyone who wants to start a business.
#howdoesitwork #startup #funding

00:00 Highlights & Intro
00:46 Starting ezBike
5:50 Understanding The Risks in Business
8:36 Getting Back Into The Game - EasyFresh Vs. Mauqa Online 
12:19 How to Pivot Strategically - Roamer Vs. ezBike
17:29 How to Raise Funds for Your Startup
19:11 How Important is Networking?
25:22 Getting Investments & Strategic Money
34:20 Should You Invest Your Own Money?
37:11 The Change in Business Startups
40:27 The Impact of Interest Rates on Startups
45:08 What is The Right Place and The Right Time for Startups?
48:19 The Entrepreneurship Friends Circle
54:32 The Significance of Competition
57:00 Your Value Proposition is Key
01:01:21 The Success of EasyFresh and ezBike

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