Episode Summary:

So… How to scale your business? The million dollar question. Today, I’m going to walk you through 5 steps for scaling your business. Each step is important in not only scaling but in making sure you’re in the right position to scale, so that as you take on more clients and more sales, you will have a strong enough structure to support the volume, and that increased volume will lead to noticeable growth in revenue.

Step 1: Decide in What Way You Want to Scale
there are lots of ways to scale your business and you get to decide which parts of your business you want to focus on, and which model you want to use to scale. Remember the building blocks analogy - you can scale horizontally or vertically, and you can decide which "buildings" you want to invest in based on which ones perform best and will generate the most revenue. 

Step 2: Know Your Numbers
So, the first step in scaling your business is understanding your numbers really well so that you can decide which areas of your business have the potential to perform best, and that will help clarify what areas you should scale.

Step 3: Streamline Your Operation 
Remember the guys in the canoe. Get rid of the weakest links, they are just going to hold you back. Systemize, work smarter, not harder.

Step 4: Grow Your Team
I think the best way to find quality people to add to your team is just to try out as many different people as possible, give a lot of people a chance, observe and pay close attention to their strengths and how they can add value to your team. Remember that you might have to kiss some frogs to get to the good ones. 

Step 5: Increase Your Sales
There are a couple different factors in making more sales. One is growing your client base and increasing the quantity of your sales, and another is increasing the quality of your sales.  1) Under-sell, over-deliver. 2) Build planner relationships. 3) Increase your minimum.

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