Episode 22 is all about how you determine your ideal client and why this is so important for your wedding videography / photography business.

It is a stage that can be overlooked, because you just need  people are getting married right? But how do you focus your branding and marketing so that you are attracting the couples that will value your service? How do you speak to people who will connected with your USP? How do you target your advertising and marketing efforts to reach those people who are looking for what you do and the way you do it?

We discuss the things to consider and go through the process of creating an ideal client profile. Hopefully this will help you to do the same if you are early on in your wedding business or are planning to refresh your brand to speak to your people.

The wedding mavericks podcast is a great place to learn, discuss and help you grow your wedding photography and videography business . We discuss all aspects of running a sustainable and successful business as well as the creative and technical aspects of wedding filmmaking and photography.

Thank you to Devign Studios for sponsoring the podcast, you can learn more about them here:

https://www.devignstudios.co.uk

Hit us up on the socials:

https://www.instagram.com/weddingmavericks

You can find out more about the wedding mavericks here: https://www.weddingmavericks.com

If you want to learn more about our wedding videography and photography business 'Your Story Studios' please visit our website: https://www.yourstoryfilms.co.uk

Music licensed from musicbed:

MB01JUPUG7THW8V

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On the How to Shoot Hybrid Podcast we talk about all things Photo, Video and Hybrid Shooting!

This is a place for photographers and videographers who want to build successful and sustainable business capturing weddings, live events, working with commercial clients or working on creative projects.

We discuss different topics around photography, filmmaking and business as well as interviewing guests in the photography, filmmaking and hybrid content creation industries.

To discover more about the podcast click this link: https://lnk.bio/howtoshoothybrid

This weeks episode we discuss the use of discounts and dynamic pricing strategies for wedding videographers & photographers and how you can implement or use them to help achieve your own goals.

As always, there are no one size fits all solutions when it comes to being a self employed small wedding business owner and the aim of our conversation in this episode is to consider the pros and cons of changing pricing based on different situations. We hope providing our own experiences of using different pricing at various points during the development of our own business we can help you decide how to approach setting your price and if you should ever use discounts!

The wedding mavericks podcast is a great place to learn, discuss and help you grow your wedding photography and videography business . We discuss all aspects of running a sustainable and successful business as well as the creative and technical aspects of wedding filmmaking and photography.

Thank you to Devign Studios for sponsoring the podcast, you can learn more about them here:

https://www.devignstudios.co.uk

Hit us up on the socials:

https://www.instagram.com/weddingmavericks

You can find out more about the wedding mavericks here: https://www.weddingmavericks.com

If you want to learn more about our wedding videography and photography business 'Your Story Studios' please visit our website: https://www.yourstoryfilms.co.uk

Music licensed from musicbed:

MB0114TJWYBBA2A

Message Me

On the How to Shoot Hybrid Podcast we talk about all things Photo, Video and Hybrid Shooting!

This is a place for photographers and videographers who want to build successful and sustainable business capturing weddings, live events, working with commercial clients or working on creative projects.

We discuss different topics around photography, filmmaking and business as well as interviewing guests in the photography, filmmaking and hybrid content creation industries.

To discover more about the podcast click this link: https://lnk.bio/howtoshoothybrid

In this episode Lyndsey & Jules are taking a little break from talking about the business side of wedding photo and video and are having a laid back chinwag about things to consider when shooting a wedding as a photographer or videographer.

We are on the road with this epidose, it is the night before our first wedding of 2022 and we are in staying in a hotel in Whitby a short drive from the wedding. The audio/visuals may sound a little different!

Whether it is your first or your hundredth wedding, it is helpful to have a system, a flow and a plan when it comes to the practicalities and logistics of a wedding. This isn't a typical workplace with amenities on hand or if something unexpected happens you can sit down and have a think about it. This is an on the fly, can't wait for you to come up with a new plan kind of environment. So you need to be prepared for the long days and demanding situations.

We talk candidly and openly about the things you will experience at some point and why they are so important to integrate into your workflow pre-wedding and on the day itself.

The wedding mavericks podcast is a great place to learn, discuss and help you grow your wedding photography and videography business . We discuss all aspects of running a sustainable and successful business as well as the creative and technical aspects of wedding filmmaking and photography.

Thank you to Devign Studios for sponsoring the podcast, you can learn more about them here:

https://www.devignstudios.co.uk

Hit us up on the socials:

https://www.instagram.com/weddingmavericks

You can find out more about the wedding mavericks here: https://www.weddingmavericks.com

If you want to learn more about our wedding videography and photography business 'Your Story Studios' please visit our website: https://www.yourstoryfilms.co.uk

Music licensed from musicbed:

MB01ZIAJ4V5L7QT

Message Me

On the How to Shoot Hybrid Podcast we talk about all things Photo, Video and Hybrid Shooting!

This is a place for photographers and videographers who want to build successful and sustainable business capturing weddings, live events, working with commercial clients or working on creative projects.

We discuss different topics around photography, filmmaking and business as well as interviewing guests in the photography, filmmaking and hybrid content creation industries.

To discover more about the podcast click this link: https://lnk.bio/howtoshoothybrid

In this episode Lyndsey & Jules discuss the how pricing, costs and the time you spend on your business, along with the service you provide determines how much money you actually earn as a wedding photographer or videographer. 

If you have never thought about this or analysed any of this information it will transform the way you think about the financial side of being a wedding videographer or photographer. It will focus you to think about the time you spend on various tasks, review what your expenses/costs are and assess if you are charging the right amount for your service.

The wedding mavericks podcast is a great place to learn, discuss and help you grow your wedding photography and videography business . We discuss all aspects of running a sustainable and successful business as well as the creative and technical aspects of wedding filmmaking and photography. 

Hit us up on the socials:

https://www.instagram.com/weddingmavericks

You can find out more about the wedding mavericks here: https://www.weddingmavericks.com

If you want to learn more about our wedding videography and photography business 'Your Story Studios' please visit our website: https://www.yourstoryfilms.co.uk

Music licensed from musicbed:

MB0116VUQH5BSI

Message Me

On the How to Shoot Hybrid Podcast we talk about all things Photo, Video and Hybrid Shooting!

This is a place for photographers and videographers who want to build successful and sustainable business capturing weddings, live events, working with commercial clients or working on creative projects.

We discuss different topics around photography, filmmaking and business as well as interviewing guests in the photography, filmmaking and hybrid content creation industries.

To discover more about the podcast click this link: https://lnk.bio/howtoshoothybrid

Do you have a wedding photography or videography business? Have you ever sat down and listed all of your costs so that you can plan financially? If the answer is yes, great - this episode will hopefully refresh things for the coming year. But if you are just starting out and need to know what to consider, or you have started your business but never really considered how much you spend on running it then you really need to listen to this episode!

In this episode we discussing the costs associated with setting up, growing and running a wedding photography or videography business. Costs will vary between locations in the world and circumstances, but as UK wedding photographers and filmmakers we have experienced the practical reality of starting our business from scratch, weathering the story of the pandemic to hopefully building something sustainable that provides a reasonable quality of life moving forward.

All of this is built around understanding the costs of running a small business, specifically in the wedding/photography/videography industry and being able to plan your pricing to cover expenditure and growth as well as provide for your lifestyle. The intention of this open and honest discussion is to provide an opportunity to consider elements of cost that you may not have thought about previously or to refresh yourself during the quieter months of the wedding season so that you can financially plan for the coming year.

We discuss fixed and variable costs, what you can expect to pay as an average/estimate and how that may influence the topic we were discussing on the last episode - pricing!

The wedding mavericks podcast is a great place to learn, discuss and help you grow your wedding photography and videography business . We discuss all aspects of running a sustainable and successful business as well as the creative and technical aspects of wedding filmmaking and photography.

Hit us up on the socials:

https://www.instagram.com/weddingmavericks

You can find out more about the wedding mavericks here: https://www.weddingmavericks.com

If you want to learn more about our wedding videography and photography business 'Your Story Studios' please visit our website: https://www.yourstoryfilms.co.uk

Music licensed from musicbed:

MB010EXV2JPI9CJ

Message Me

On the How to Shoot Hybrid Podcast we talk about all things Photo, Video and Hybrid Shooting!

This is a place for photographers and videographers who want to build successful and sustainable business capturing weddings, live events, working with commercial clients or working on creative projects.

We discuss different topics around photography, filmmaking and business as well as interviewing guests in the photography, filmmaking and hybrid content creation industries.

To discover more about the podcast click this link: https://lnk.bio/howtoshoothybrid

In this episode Lyndsey and Jules are discussing the big, contentious topic of pricing in the wedding photography and videography industry. As UK based wedding filmmakers/photographers our experience and knowledge is focussed on the UK market, however the principals, considerations and strategies we discuss are just as applicable in other parts of the world.

This isn't just a moan, rant or flex about how much money we make or don't make, this is a practical discussion about how we can tactically and strategically price ourselves in order to run a sustainable business and hopefully continue to grow and enjoy doing earning a living through photography and videography.

The wedding mavericks podcast is a great place to learn, discuss and help you grow your wedding photography and videography business . We discuss all aspects of running a sustainable and successful business as well as the creative and technical aspects of wedding filmmaking and photography.

Hit us up on the socials:

https://www.instagram.com/weddingmavericks

You can find out more about the wedding mavericks here: https://www.weddingmavericks.com

If you want to learn more about our wedding videography and photography business 'Your Story Studios' please visit our website: https://www.yourstoryfilms.co.uk

Message Me

On the How to Shoot Hybrid Podcast we talk about all things Photo, Video and Hybrid Shooting!

This is a place for photographers and videographers who want to build successful and sustainable business capturing weddings, live events, working with commercial clients or working on creative projects.

We discuss different topics around photography, filmmaking and business as well as interviewing guests in the photography, filmmaking and hybrid content creation industries.

To discover more about the podcast click this link: https://lnk.bio/howtoshoothybrid

Lyns and Jules discuss their approach to planning their workload as wedding photographers/videographer to meet financial goals and balancing this with wellbeing and growth of the business.

The wedding mavericks podcast is a great place to learn, discuss and help you grow your wedding photography and videography business . We discuss all aspects of running a sustainable and successful business as well as the creative and technical aspects of wedding filmmaking and photography.

Hit us up on the socials:

https://www.instagram.com/weddingmavericks


You can find out more about the wedding mavericks here: https://www.weddingmavericks.com

If you want to learn more about our wedding videography and photography business 'Your Story Studios' please visit our website: https://www.yourstoryfilms.co.uk

Message Me

On the How to Shoot Hybrid Podcast we talk about all things Photo, Video and Hybrid Shooting!

This is a place for photographers and videographers who want to build successful and sustainable business capturing weddings, live events, working with commercial clients or working on creative projects.

We discuss different topics around photography, filmmaking and business as well as interviewing guests in the photography, filmmaking and hybrid content creation industries.

To discover more about the podcast click this link: https://lnk.bio/howtoshoothybrid

To kick of season 2, in episode 1 we are discussing how to set goals and make action plans for your wedding videography and photography business to ensure that you are putting effort into the areas of your business and your wider life that are most important to you and will help you achieve the results you are working towards. 

Lyndsey and Jules talk about why goals are important, discuss some of their own goals to give you some inspiration and go through the process of creating action plans to ensure you work towards achieving your goals.

Message Me

On the How to Shoot Hybrid Podcast we talk about all things Photo, Video and Hybrid Shooting!

This is a place for photographers and videographers who want to build successful and sustainable business capturing weddings, live events, working with commercial clients or working on creative projects.

We discuss different topics around photography, filmmaking and business as well as interviewing guests in the photography, filmmaking and hybrid content creation industries.

To discover more about the podcast click this link: https://lnk.bio/howtoshoothybrid

On episode 14 of the podcast I am talking with Nick Doyle, a personal trainer and nutrition coach based in Yorkshire. Poor physical and mental health is probably the biggest threat to our personal lives and our businesses and I know from personal experience how easy it is to ignore exercise and have a bad diet because of work commitments and not prioritising time for our own wellbeing.

This is possibly the most important topic we have discussed on the podcast and we discuss practical steps and strategies we can take to change mindset and approach towards health and fitness so that it becomes part of our daily lives rather than a chore.

Nick is a really likeable and laid back character, but he is super committed at whatever he puts his mind to, and I can see how much effort he puts into helping his clients work towards whatever they want to achieve, whether it is fat loss or performance gains.

Hopefully the discussion we have and the information Nick provides is helpful and actionable, but if you want to go a little deeper or are looking for some more support with your own health, fitness and wellbeing check Nick out at Forever Lean:

https://www.foreverlean.co

Message Me

On the How to Shoot Hybrid Podcast we talk about all things Photo, Video and Hybrid Shooting!

This is a place for photographers and videographers who want to build successful and sustainable business capturing weddings, live events, working with commercial clients or working on creative projects.

We discuss different topics around photography, filmmaking and business as well as interviewing guests in the photography, filmmaking and hybrid content creation industries.

To discover more about the podcast click this link: https://lnk.bio/howtoshoothybrid

On episode 13 of the podcast I am talking with Hannah from Hannah Brooke Photography. I connect so much with Hannah’s journey into her wedding business, but where her story is really inspiring is how she dealt with what we have all faced over the past year, she really did take the lemons and make lemonade.

Imagine deciding to follow your desire to become a photographer, learning from scratch on the side of your nine to five, building it up to taking the leap to go full time on your own business and then just after you hand your notice in, the world goes into lockdown. But all that did is make. Hannah even more determined to make a success of her business and find ways to navigate through the storm by making the most of opportunities that presented themselves. 

What followed were hundreds (yes I said hundreds!) of doorstep family photo shoots, creating and delivering smartphone and beginner photography courses online, whilst building a catalogue of wedding content through organising styled shoots based around her target couple and making the most of micro weddings. The result, expanding network, organic marketing opportunities and meeting her revenue targets in a situation that seemed impossible just a year ago.

All of this while being a genuinely nice person with her joyful and expressive photography for warmhearted people. We had a really great chat, and whatever stage you are at in your business there are so many takeaways you can take from this - particularly the inspiration to make it work by putting the work in.

If you would like to check out Hannah's work or look at her courses visit:

https://hannahbrookephotography.co.uk

Would you like to listen to more episodes or find out more about Wedding Mavericks, check us out on:

https://www.weddingmavericks.com

Message Me

On the How to Shoot Hybrid Podcast we talk about all things Photo, Video and Hybrid Shooting!

This is a place for photographers and videographers who want to build successful and sustainable business capturing weddings, live events, working with commercial clients or working on creative projects.

We discuss different topics around photography, filmmaking and business as well as interviewing guests in the photography, filmmaking and hybrid content creation industries.

To discover more about the podcast click this link: https://lnk.bio/howtoshoothybrid