The Unique CPA

How to Streamline the New Partner Experience


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Making partner should feel like a triumph, but for many CPAs, that first year becomes the hardest of their careers. Sarah Elliott and Brian Kush from Intend2Lead surveyed new partners across the profession and uncovered a troubling pattern: 70% aren't working more hours, yet the intensity feels crushing. On Episode 251 of The Unique CPA, they tell Randy that the culprit isn't volume, it's the abrupt shift from technical expert to strategic leader, not to mention firms that rarely prepare people for what partnership actually entails. As it turns out, nearly half of new partners earn less than expected, and the profession's problem-seeking mindset undermines leadership development. Randy even mentions how one first-year partner who exceeded revenue goals by 50% was immediately questioned about unbilled hours instead of celebrated for his achievement. Sarah and Brian make the case for vulnerable leadership, transparent goal-setting, and intentional development programs that treat partnership as a transition requiring real support, not just a title to celebrate and move on from.

Get the full show notes and more resources at TheUniqueCPA.com

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The Unique CPABy Randy Crabtree, CPA

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