March 09, 2025

How to Vet a Book Publicist Before You Hire One: The Self-Publishing with ALLi Member Q&A Podcast Featuring Michael La Ronn and Sacha Black

30 minutes

In this episode of the Self-Publishing with ALLi Member Q&A podcast, hosts Michael La Ronn and Sacha Black discuss the challenges of hiring a book publicist, including how to vet them, what questions to ask, and whether most indie authors even need one.

Other questions include:

What are the implications for self-published authors with the introduction of GPSR in the EU?
How can authors handle print-on-demand page limits if their book exceeds the maximum page count?
Do authors need to file a Beneficial Ownership Information Report in the United States?
Where can authors find quality Canva tutorials for designing marketing materials?
What are the best ways for new ALLi members to make the most of their membership?
Is there a recommended way to update copyright notices to address AI-related concerns?

And More!

Find more author advice, tips, and tools at our Self-Publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally.

Sponsor

The Member Q&A podcast is proudly sponsored by Bookvault. Sell high-quality, print-on-demand books directly to readers worldwide and earn maximum royalties selling directly. Automate fulfillment and create stunning special editions with BookvaultBespoke. Visit Bookvault.app today for an instant quote.

About the Hosts

Michael La Ronn is ALLi’s Outreach Manager. He is the author of over 80 science fiction & fantasy books and self-help books for writers. He writes from the great plains of Iowa and has managed to write while raising a family, working a full-time job, and even attending law school classes in the evenings (now graduated!). You can find his fiction at www.michaellaronn.com and his videos and books for writers at www.authorlevelup.com.

Sacha Black is a bestselling and competition winning author, rebel podcaster, speaker and casual rule breaker. She writes fiction under a secret pen name and other books about the art of writing. When Sacha isn't writing, she runs ALLi's blog. She lives in England, with her wife and genius, giant of a son. You can find her on her website, her podcast, and on Instagram.

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