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Publishing content when you feel like it in the hope something sticks is not a good growth strategy in 2025-2026.
In this walking episode (yes, I'm literally outside getting my steps in!), I'm breaking down the 2025-2026 Instagram algorithm based on insights from a recent business talk in LA with Jay Shetty.
We're covering why watch time beats watch rate, how binge-worthy content is the future, and why you need to stop making random posts and start creating a show.
Plus, I'm calling out the biggest mistake I see: not actually knowing your ideal customer avatar. If you can't tell me what she talks about on Friday nights with her friends, you don't know her well enough. If you’re ready start growing your Instagram account again, press play now!
PS Grab my Instagram Cheat Sheet where I outline exactly which content formats serve which growth goals.
Message me 'IGSHEET' on Instagram @fastforwardamy or click here to download: fastforwardamy.com/igsheet
By Amy Vandeputte4.9
99 ratings
Publishing content when you feel like it in the hope something sticks is not a good growth strategy in 2025-2026.
In this walking episode (yes, I'm literally outside getting my steps in!), I'm breaking down the 2025-2026 Instagram algorithm based on insights from a recent business talk in LA with Jay Shetty.
We're covering why watch time beats watch rate, how binge-worthy content is the future, and why you need to stop making random posts and start creating a show.
Plus, I'm calling out the biggest mistake I see: not actually knowing your ideal customer avatar. If you can't tell me what she talks about on Friday nights with her friends, you don't know her well enough. If you’re ready start growing your Instagram account again, press play now!
PS Grab my Instagram Cheat Sheet where I outline exactly which content formats serve which growth goals.
Message me 'IGSHEET' on Instagram @fastforwardamy or click here to download: fastforwardamy.com/igsheet

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