How We Hustle Podcast

How We Hustle Podcast

By Tanya Conner-Green and Michael ThompsonBusinessCareers
Download on the App Store

How We Hustle Podcast episodes

  • 023 - Make your clients NEED you, not vice-versa

    Many entrepreneurs fall into the habit of making themselves seem needy because they want the client.  In this episode we talk about ways in which entrepreneurs become needy, and how to stop it.  We give practical tips for projecting value so that the client will NEED you, and not the other way around.

     

    Follow us on Instagram @howwehustlepodcast 

    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!

     

    Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

     

    Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

     

    Join Tanya & Mike's Private Facebook Groups:

     

    Tanya's Private FB Group for BADASS Women Entrepreneurs:

    http://bit.ly/LadiesLivingCourageously

     

    Mike's Private FB Group for Aspiring Authors:

    http://bit.ly/writeyourbookfb

     

    Learn More about Working With Tanya & Mike on their websites:

     

    Wholehearted Business Coaching:

    https://www.wholeheartedbusinesscoach.com/

     

    Book Peacock:

    http://bookpeacock.com/




    14 min
  • 022 - Expert Support is a Game Changer - Part II

    In this episode we talk more about how effective support-mechanisms such as a coach can be in business. 

    Mike talks about his desire to 10x his business and add an extra "zero" to the back of it, and Tanya calls him out on it - getting him to explain exactly why he wants that extra zero.  

    We both discuss how tools without the accountability are useless, and that's why we both argue that expert support is a game changer in business.

     

    Follow us on Instagram @howwehustlepodcast 

    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!

     

    Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

     

    Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

     

    Join Tanya & Mike's Private Facebook Groups:

     

    Tanya's Private FB Group for BADASS Women Entrepreneurs:

    http://bit.ly/LadiesLivingCourageously

     

    Mike's Private FB Group for Aspiring Authors:

    http://bit.ly/writeyourbookfb

     

    Learn More about Working With Tanya & Mike on their websites:

     

    Wholehearted Business Coaching:

    https://www.wholeheartedbusinesscoach.com/

     

    Book Peacock:

    http://bookpeacock.com/




    12 min
  • 021 - Expert Support is a Game Changer - Part I

    In this episode we talk about how getting expert support can be a game-changer in anyone's business.  A lot of people resist seeking the help and support of experts - we break down the reasons why, and discuss why you should do it anyway.

    Experts = Leverage, and Leverage builds Businesses

    "Expert Support" can means using coaches, therapists, masterminds, professionals, etc...  By calling on these people we draw on the sum of their experiences and fast-track ourselves and our businesses toward a consolidated set of best practices.  

    Tanya talks about how leaning on her business coach helped her to run a very successful webinar that was attended by far more potential clients than she had originally thought possible.  Mike talks about his process of realizing that it is always worth it to invest in experts if it will fast-track progress.

    You will learn: How to pick the right "expert" for what you're trying to accomplish.

     

    Follow us on Instagram @howwehustlepodcast 

    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!

     

    Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

     

    Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

     

    Join Tanya & Mike's Private Facebook Groups:

     

    Tanya's Private FB Group for BADASS Women Entrepreneurs:

    http://bit.ly/LadiesLivingCourageously

     

    Mike's Private FB Group for Aspiring Authors:

    http://bit.ly/writeyourbookfb

     

    Learn More about Working With Tanya & Mike on their websites:

     

    Wholehearted Business Coaching:

    https://www.wholeheartedbusinesscoach.com/

     

    Book Peacock:

    http://bookpeacock.com/




    15 min
  • 020 - Are You Questioning if You're "Good Enough"?

    In this Episode, we talk about self-doubt and how to overcome the fear of being judged in order to get visible in your business and help those who are struggling. To do this takes a willingness to be imperfect, to make mistakes, and to be judged for the sake of another. Sometimes we can get stuck in our own minds, paralyzed by our own fears. Getting vulnerable and visible becomes overwhelmingly worthwhile when you shift out of yourself and focus on the collective good for all. You'll hear personal examples of how we shift from self-doubt and fear to being a BADASS in our business.

    We discuss:

    • Who am I? Am I good enough? Am I worth it? How these thoughts hold you back in your business 
    • "Enoughness" - Questioning am I enough of something?
    • How to overcome the fear of judgment and feeling like you're good enough so that you can help the person who is struggling and who needs your help. 
    • Changing the automatic story in your mind that you are being judged to you are being supported and encouraged.
    • Why it's important to get vulnerable and visible 
    • Raise your vibration and pay it forward
    • Vulnerability helps you connect with others on a much deeper level 

    "Are you willing to be imperfect, to make mistakes, and to be judged in order to help 1 person who is struggling?"

    "Change the story you're telling yourself so you can feel like a BADASS"

     

    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!

     

    Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

     

    Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

     

    Join Tanya & Mike's Private Facebook Groups:

     

    Tanya's Private FB Group for BADASS Women Entrepreneurs:

    http://bit.ly/LadiesLivingCourageously

     

    Mike's Private FB Group for Aspiring Authors:

    http://bit.ly/writeyourbookfb

     

    Learn More about Working With Tanya & Mike on their websites:

     

    Wholehearted Business Coaching:

    https://www.wholeheartedbusinesscoach.com/

     

    Book Peacock:

    http://bookpeacock.com/




    15 min
  • 019 - How Getting Vulnerable Attracts Clients

    In this Episode we talk about how allowing yourself to be vulnerable can be the key to authenticity, and authenticity is what builds businesses.  Sharing yourself can be scary, but we give examples of the different ways we have done it, and how it has positively impacted different aspects of our business.  

    We discuss:

    • Why people buy from their emotions.
    • How vulnerability can help you get into the mind of your ideal client.
    • What are the stories you are telling yourself that stand in the way of vulnerability?
    • What are you afraid of?  

    "When people truly speak their truth... people connect with them, people don't want perfection, they want to relate."

     

    Follow us on Instagram @howwehustlepodcast 

    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!

     

    Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

     

    Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

     

    Join Tanya & Mike's Private Facebook Groups:

     

    Tanya's Private FB Group for BADASS Women Entrepreneurs:

    http://bit.ly/LadiesLivingCourageously

     

    Mike's Private FB Group for Aspiring Authors:

    http://bit.ly/writeyourbookfb

     

    Learn More about Working With Tanya & Mike on their websites:

     

    Wholehearted Business Coaching:

    https://www.wholeheartedbusinesscoach.com/

     

    Book Peacock:

    http://bookpeacock.com/




    17 min
  • 018 - That time Mike got SUED

    In this Episode, Mike talks about the time he got sued.  He tells this story to give some insight into the process and the steps that he went through.  He talks about:

    -How he got sued even after consulting his lawyer.

    -The process that unfolded from getting served to settling the case.

    -How business owners often need to make rational business decisions that may also be calculated risks.

    This topic is related to the theme of fear - bad things will happen in business, but entrepreneurs get through them.

     

    Follow us on Instagram @howwehustlepodcast 

    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!

     

    Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

     

    Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

     

    Join Tanya & Mike's Private Facebook Groups:

     

    Tanya's Private FB Group for BADASS Women Entrepreneurs:

    http://bit.ly/LadiesLivingCourageously

     

    Mike's Private FB Group for Aspiring Authors:

    http://bit.ly/writeyourbookfb

     

    Learn More about Working With Tanya & Mike on their websites:

     

    Wholehearted Business Coaching:

    https://www.wholeheartedbusinesscoach.com/

     

    Book Peacock:

    http://bookpeacock.com/




    11 min
  • 017 - How to Sell an Online Business

    In this episode, we talk about what goes into the process of selling an online business.  We discuss the following point:

    -How to prepare your business for sale long before you list it.

    -What is your EBITDA number.

    -How to value your business.  What is an earnings multiplier.

    -How much it costs to use a broker to sell your business.

    -What you have to do to increase the value of your business.

    This episode is full of value, please share and leave a review.

     

    Follow us on Instagram @howwehustlepodcast 

    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!

     

    Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

     

    Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

     

    Join Tanya & Mike's Private Facebook Groups:

     

    Tanya's Private FB Group for BADASS Women Entrepreneurs:

    http://bit.ly/LadiesLivingCourageously

     

    Mike's Private FB Group for Aspiring Authors:

    http://bit.ly/writeyourbookfb

     

    Learn More about Working With Tanya & Mike on their websites:

     

    Wholehearted Business Coaching:

    https://www.wholeheartedbusinesscoach.com/

     

    Book Peacock:

    http://bookpeacock.com/




    17 min
  • 016 - How Minimalism can TRANSFORM your life

    In this episode Tanya & Mike are talking about... Minimalism

    - How each of us came to embrace minimalism and what it means for us.

    - How it can be applied to all aspects of our lives, and especially in business.  Minimalism is about more than just throwing out your stuff, although we both did a lot of that.

    - Why it's important to be deliberate and intentional with the things and distractions that come into your life.

    - How minimalism can make you happier.

     

     

    Quotes from the episode:

    “When things are able to control your happiness, then you don’t have freedom.”

     "Minimalism is being happy with less, living with less, getting more out of less. Minimalism is a mindset"

    "What is a distraction, and what is actually serving your happiness?"

    "Increasing your prices is being a minimalist"

    “If I’m going to say yes to something, what am I saying no to?”

    "Be deliberate and intention with the decisions you make."

    "Time is an important currency. Be conscious around how you spend your time"

    "Be mindful of what you allow into your space and what you can remove to provide more freedom, flexibility, and happiness."

     

    Follow us on Instagram @howwehustlepodcast 

    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!

     

    Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

     

    Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

     

    Join Tanya & Mike's Private Facebook Groups:

     

    Tanya's Private FB Group for BADASS Women Entrepreneurs:

    http://bit.ly/LadiesLivingCourageously

     

    Mike's Private FB Group for Aspiring Authors:

    http://bit.ly/writeyourbookfb

     

    Learn More about Working With Tanya & Mike on their websites:

     

    Wholehearted Business Coaching:

    https://www.wholeheartedbusinesscoach.com/

     

    Book Peacock:

    http://bookpeacock.com/




    20 min
  • 015 - Are you lonely? You might be experiencing "Entrepreneurial Isolation"

    In this episode Tanya & Mike are talking about... 

    - Entrepreneurial isolation is a REAL thing - What it is and how it impacts you + your business objectives

    - How to build a network or community to physical meet with 

    - Why it's important to recognize what fuels your energy and motivation so that you can build it into your day-to-day and be consistently energized in your business

    - Why you need to find a balance between working on your own and getting out to talk to people so that you don't lose momentum in your business

    - Talking about the ups and downs of the entrepreneurial journey with other entrepreneurs helps your realize that you are not alone, you are not the only one going through those experiences. 

     

    Quotes from this episode:

    "Entrepreneurial Isolation: If left unrecognized, it can take the steam out of what you're doing"

     

    Follow us on Instagram @howwehustlepodcast 

    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!

     

    Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

     

    Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

     

    Join Tanya & Mike's Private Facebook Groups:

     

    Tanya's Private FB Group for BADASS Women Entrepreneurs:

    http://bit.ly/LadiesLivingCourageously

     

    Mike's Private FB Group for Aspiring Authors:

    http://bit.ly/writeyourbookfb

     

    Learn More about Working With Tanya & Mike on their websites:

     

    Wholehearted Business Coaching:

    https://www.wholeheartedbusinesscoach.com/

     

    Book Peacock:

    http://bookpeacock.com/




    11 min
  • 014 - Think Email Marketing is ANNOYING? Why you need to do it anyway

    In this episode Tanya & Mike are talking about... 

    - How email marketing works 

    - Why YOU need to be the person who is top of mind 

    - Why long term relationship building through content is key 

    - What a lead magnet is and why you need one

    - What we use Infusionsoft for and why you need it or something like it in your business

    - Re-purpose content to save time

     

    Quotes from this episode:

    "You always need to be building your relationship, so having it automated is essential"

    "If you're building a lifestyle business, you need to build automation into your business"

     

    Resources discussed in the episode:

    www.infusionsoft.com

    www.mailchimp.com 

    www.leadpages.com 

    www.clickfunnels.com

     

    Follow us on Instagram @howwehustlepodcast 

    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!

     

    Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business

     

    Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing

     

    Join Tanya & Mike's Private Facebook Groups:

     

    Tanya's Private FB Group for BADASS Women Entrepreneurs:

    http://bit.ly/LadiesLivingCourageously

     

    Mike's Private FB Group for Aspiring Authors:

    http://bit.ly/writeyourbookfb

     

    Learn More about Working With Tanya & Mike on their websites:

     

    Wholehearted Business Coaching:

    https://www.wholeheartedbusinesscoach.com/

     

    Book Peacock:

    http://bookpeacock.com/




    19 min

About How We Hustle Podcast

From the publisher's feed

Unfiltered conversations with Tanya Conner-Green and Michael Thompson about the REAL LIFE HUSTLE of being an entrepreneur. In each episode, we pick a topic that matters to entrepreneurs, and we…