How We Solve

Rachel has over ten years of experience doing marketing and partnerships and has worked in a number of different industries: nursing, finance, construction, and with start-ups. At Ecommerce Partnerships, Rachel works with eCommerce agency owners and helps them build retainer models, boost lifetime values, and put structures in place (which will aid them to scale profitably in the future).

Justin and Milana Atlan are cofounders of Clickbank University. The parent company, Clickbank, is the world leader in performance marketing of digital products with over six million clients and distribution in 190 countries. Clickbank University is an education platform that has helped over seventy thousand students learn about and build digital businesses around their passions.

Justin, Milana, and Clickbank are trying to help as many people, as they can, with their digital, SaaS, or online products. They work with customers from different backgrounds and experience in the digital marketplace.

What is Rewind?

Rewind was founded in 2015 by Mike Potter and James Ciesielski. It is a service which protects data driving your business, from a simple side hustle to a successful venture. Their focus is on backing up data which lives in the cloud – specifically in apps like Shopify, BigCommerce, and QuickBooks Online.

To Mark, the term” category creation” is often mislabeled. He would rather refer to it as category discovery, in the same way that archaeologists discover ancient cities and relics, he and his team at Influitive discover categories and trends. Mark first finds a group of people that he thinks will become powerful and numerous because of important trends that are happening in technology and society.

Today I’m talking with Peter Mesarec, an experienced marketing consultant and an SEO expert at Seos.si. He is also a fellow podcaster, with a show called Time for Marketing. Peter is

passionate about SEO and has over 10 years of experience in the field. His professional journey started when his brother opened an online shop. In order to solve their issue of no traffic and no sales, Peter dove headfirst into the SEO market to rescue their fledgling e-commerce store.

Today's problem to solve is: How to improve your web development process!

Together with partners David and Mark, GQ has been running LTVplus for two years. He was lucky enough to have found his passion after landing a job in customer success prior to LTVplus.

How do you scale your business if you are completely remote?

GQ says the first step is to understand what the core positions or the core roles in your business are. Because there are so many options with remote workers, you need to narrow down the candidates based on what you need from them. Tune in to hear more from GQ.

Problem: How do you get your team to work remotely during an emergency situation, like this?

Liam has had to refocus his efforts on making sure everyone has the ability to work remotely during this weird time. While things are chaotic now, he is sure that we can get through all of this together. 

Like everyone else, Liam, his cofounder Rob, and Time Doctor have lost funds and have had to readjust their events and lives due to what is currently happening. Conferences have had to be canceled, rescheduled, and altered. In fact, Time Doctor is now leading an online event called, “Remote Aid” in lieu of the in-person conference which was planned in April. Adjustments need to be made (for individuals as well as businesses) and that is one way that Time Doctor can help you.

How do you manage employees? If you’re like John Crestani, you don’t want to have to manage employees.

John is the founder of the Super Affiliate System, a blueprint that helps you start your home-based affiliate marketing business. John has made a promise to himself, that he is determined not to hire any employees while continuing to double his business. But how does he do it?

John has joined the How We Solve podcast today to tell us all how he has successfully run his business without any employees to manage.

Have you thought about starting your own company but have hesitations? Do you have a concept but aren’t sure if you should pursue it? 

Well, on today’s episode, I interviewed Shahram Anver, CTO and co-founder of DataCue (a software solution that creates personalized experiences for your customers across your website and email). 

He came on the podcast to talk about how he started DataCue, what advice he has for brand new entrepreneurs, his take on hiring remote workers, and the lessons he has learned from running a SaaS startup and going into business with his wife.

Scaling. It’s an issue every growing business, and every entrepreneur will come up against. How do you do it?

That’s exactly what Tim Richardson managed to do for We Make Websites — when he started working there in 2016, they had 12 employees. He was quickly promoted to Head of Growth and now, just 3 years later, they have 65 employees. 

He came on our How We Solve podcast to tell us all how to scale the unscalable. 

What we talked about:

• About We Make Websites
• Problem: Scaling the seemingly unscalable (talent)
• Pretending like there is a template path to growth is irrational
• Step 1: Recognize the problem 
• Step 2: Establish a culture
• Step 3: Then move to hiring 
• Go-go-go start-up mentality
• Double-down on your niche

A few resources Tim suggests:

• Traction: Get a Grip on Your Business
• Anything from Harvard Business Review
• Get a mentor!

How to reach Tim:

• LinkedIn: Tim Richardson
• Instagram: @yourbasketisempty
• Tim’s Podcast: Your Basket Is Empty
• Your Basket Is Empty website

This interview is part of the How We Solve podcast.

To hear more from industry experts who are solving everyday business problems, check us out on Apple Podcasts or on Spotify.