In the Season 3 premiere of Humans in Accounting, Alex Roman sits down with Greg Verchick, owner of Verchick Accounting Services, and Wayne Herring, founder of Business Builder Camp, for a conversation about resilience, mentorship, and building a business centered around helping people.

Greg shares the personal journey that led him to rebuild his life and launch his accounting practice after overcoming alcoholism — and how mentorship, community, and referrals helped him grow a successful bookkeeping and accounting business.

Wayne explains how entrepreneurs grow faster when they learn from business owners outside their own industry, and why even in a world filled with AI tools and automation, business is still fundamentally about human relationships.

Together they explore the role of trust, mentorship, and referrals in building a sustainable accounting practice.

Plus — we also dive into favorite foods (Mexican enchiladas 🌮 and Berkshire pork ribeye 🥩), business coaching insights, and practical advice for anyone starting their own firm.

Because behind every balance sheet, there’s a story worth telling.

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• Greg’s journey into accounting and entrepreneurship
• Overcoming addiction and rebuilding a career
• Building an accounting firm through referrals
• Why smaller firms often offer broader experience
• Mentorship and coaching in entrepreneurship
• Mixing industries to solve business problems
• Favorite foods segment 🌮 Berkshire pork ribeye & enchiladas
• Advice for entrepreneurs starting a business

In this season finale of Humans in Accounting, host Alex Roman sits down with Irene Seelig, CEO & Co-Founder of Account Groove — a platform helping accountants automate proposals, pricing, and client management.

They talk about:

✅ Selling her first tech firm and discovering the gaps in the accounting industry

✅ Building a founder-funded SaaS from scratch

✅ The shift from compliance to advisory work in accounting ✅ Launching Account Groove’s CRM and community for accountants

✅ Irene’s love for home-grown food, goulash 🥘 and pumpkin pie 🥧

✅ Her advice for new founders: Just start — and build systems early!

🎧 Listen till the end for an exclusive promo code for Humans in Accounting listeners: one month free on Account Groove’s annual Pro plan.

In this episode of Humans in Accounting, host Alex Roman sits down with Jacob LaCour, founder and owner of Expert Bookkeeping, to talk about the power of purpose, the importance of saying yes to helping others, and how to build a successful business rooted in passion and service.

Jacob shares his inspiring story from growing up in a small Louisiana town and volunteering as a firefighter to owning his first business at 20 and eventually launching Expert Bookkeeping. He discusses how the pandemic transformed his business, why AI is a tool (not a threat), and why understanding your “why” is the most important step before starting any venture.

We cover:

• From small-town roots to running Expert Bookkeeping.

• What being a volunteer firefighter taught Jacob about service and leadership.

• Owning a gas station at 20 and lessons learned from early entrepreneurship.

• The explosion of his business during the COVID-19 pandemic.

• Why AI is like the nail gun — and how it’s changing bookkeeping.

• Building a purpose-driven business and saying yes to helping others.

• Niche focus: service industries and insurance clients.

• Favorite food 🍲 sauce piquant and seasonal crawfish.

• Best advice: Focus on your why — your purpose will lead to profit.
  

If you’re an accountant, bookkeeper, or entrepreneur, this episode is packed with insights on building a purpose-driven firm, navigating the future of AI, and making a real difference in clients’ lives.

In this episode of Humans in Accounting, host Alex Roman welcomes Kate Josephine Johnson, founder of Heritage Business Services and creator of the Bookkeeping Side Hustle community.

Kate shares her inspiring journey, from being a military spouse with no accounting background to building a thriving virtual bookkeeping business, becoming one of the world’s top FreshBooks experts, and leading a community of nearly 40,000 bookkeepers.

She talks about the power of leveraging your unique gifts, the realities of switching from QuickBooks to FreshBooks, and why your past experiences — even the unexpected ones can shape your greatest strengths.

We cover:

• Transitioning from corporate life at ExxonMobil to entrepreneurship.

• Starting from zero income and landing her first $800 bookkeeping client.

• Why she focused exclusively on FreshBooks — and how it helped her stand out.

• Building a 40,000-member community with Bookkeeping Side Hustle.

• How YouTube inbound marketing transformed her business.

• Favorite meal 🍳 “Breakfast for Dinner” — and why fresh eggs make it special.

• Best advice: Leverage your unique gifts and strengths.

If you’re a bookkeeper, accountant, or entrepreneur building your own path, this episode is full of actionable insights on niching down, creating content that converts, and building a business aligned with your strengths.

In this episode of Humans in Accounting, host Alex Roman welcomes Corry Jankowski, founder of Digit Squid Accounting.

Corry shares her inspiring journey—from starting bookkeeping at age 14, to launching multiple businesses, to building Digit Squid into a thriving firm alongside her husband. She talks about the lessons learned from failure, the importance of community in accounting, and how she now helps startups and bookkeepers succeed.

We cover:

• Starting bookkeeping as a teenager.

• Launching multiple businesses (including a cloth diaper service).

• Lessons from failed ventures and why so many businesses struggle in the first 5 years.

• Founding Digit Squid Accounting in 2021 and growing it with her husband.

• Creating a QuickBooks Online cleanup course for bookkeepers.

• Being named a 2025 Top 100 ProAdvisor by Insightful Accountant.

• Favorite food 🍲 (caldo de pollo, chicken soup).

• - Best advice: prepare for success, not failure.

If you’re an accountant, bookkeeper, or entrepreneur, this episode is packed with insights on startup growth, advisory services, and building a sustainable business.

In this episode of Humans in Accounting, host Alex Roman chats with Yuri Kapilovich, managing partner at Kapilovich & Associates and creator of The Fun CPA brand.

Yuri opens up about his journey from big firm accounting to building his own practice, the role of contracting as a bridge to financial freedom, and how sharing content on LinkedIn transformed his career—leading to networking events, speaking gigs, and his own Fun CPA Podcast.

We cover:

• Why contracting gave him stability while launching his firm.

• How “The Fun CPA” brand started by accident and grew to 20,000+ followers.

• Lessons from creating content and community in accounting.

• Favorite food 🍋 (ceviche & lomo saltado).

• His passion for languages and Spanish practice in Miami.

• Why accounting doesn’t have to be boring—it can (and should) be fun.

If you’re an accountant, entrepreneur, or firm owner thinking about going out on your own, this episode is packed with insights on financial freedom, personal branding, and building a business on your terms.

In this episode of Humans in Accounting, host Alex Roman sits down with Justin Lund, founder of PropelYour.com.

Justin’s story is one of resilience and reinvention—from struggling with addiction in his 20s, to building multiple businesses (including one that hit 7 figures in its first year), to creating PropelYour, a platform that helps entrepreneurs scale with systems, assistants, and clarity.

We cover:

• His journey from sales and addiction to launching a marketing agency.

• The painful lessons of a failed partnership that cost millions.

• How he rebuilt from scratch and eventually created PropelYour.

• Why clarity and vision are the foundation for business decisions.

• His favorite food 🍨 (ice cream… but now steak, thanks to a fitness journey).

• Best advice: get clear on what matters to you.

If you’re an entrepreneur, founder, or accounting leader, this episode is full of insights on overcoming challenges, building habits, and creating growth through clarity.

In this episode of Humans in Accounting, host Alex Roman talks with Chad Folse, owner of ABT Financial Consultants.

Chad shares his family’s legacy in accounting, his own path from physics to entrepreneurship, and how he grew ABT into a firm that supports virtual companies, SaaS businesses, and expats around the world. From moving between Arizona and Spain to launching his own podcast, Chad’s journey is a true mix of sprinting at the start and learning to run the marathon of business.

We cover:

• The story of ABT Financial Consultants, founded by his grandfather and father.

• Chad’s transition from physics and engineering to accounting.

• Lessons learned running a remote firm between Spain and the U.S.

• Why outsourced accounting services are critical for SaaS companies and expats.

• Favorite food 🍅 (Caprese Salad) and the story behind it.

• His podcast Burn Rate and Beyond and what inspired him to start it.

• Best advice: If you think you need an accountant, you probably do.

If you’re an entrepreneur, accountant, or expat, this episode is full of insights on remote firms, cash management, and long-term growth.

In this episode of Humans in Accounting, host Alex Roman talks with Anne-Sophie Baribeau, founder of MyTechtal.

Anne-Sophie shares her journey from social work and recruiting to building a company that bridges deep tech, accounting, and human-centered hiring. She opens up about her experience working in Canada, South Korea, and the U.S., and why she believes AI in recruitment must keep humans at the center.

We cover:

• Her path from recruiting accountants to specializing in deep tech and blockchain talent.

• Lessons from living and hiring in South Korea.

• Why AI and hiring platforms aren’t enough without human alignment.

• The software she’s building to help startups define technical needs.

• Favorite food 🍽️ (Peking Duck).

• Her vision for scaling MyTechtal and helping companies recruit globally.

If you’re curious about AI in recruitment, accounting talent, and the future of hiring, this episode is for you.

In this episode of Humans in Accounting, host Alex Roman talks with Tony Proctor, founder and principal of Proctor & Associates Tax, Accounting and Payroll Services.

Tony shares his inspiring journey from IT management to building a full-service accounting firm. From running his practice as a side hustle for 8 years, to going all-in, acquiring a firm in the middle of tax season, and growing into a respected leader in the industry—Tony’s story is full of lessons on faith, resilience, and action.

We cover:

• Starting his firm in 2007 while working in IT.

• Going full-time in 2015 and his first acquisition in 2016.

• Balancing life as a firm owner, speaker, husband, and dad.

• Favorite food 🍑 (smothered turkey wings & peach cobbler!).

• How AI and technology are reshaping accounting.

• The power of consistency in content creation (video per day challenge).

• Best advice: don’t wait for the “perfect moment”—take action, adjust, and keep moving.

  
  

If you’re an entrepreneur, accountant, or business owner wondering how to scale, balance life, and lead with purpose, this episode is for you.

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