We speak with Scott Vasterling, the founder of Humboldt Family Farms. Scott blends decades of leadership in health and wellness with his family’s thriving Humboldt farming, distribution and restaurant businesses. Vasterling guides the vision and daily business operations of the Humboldt-based entity that supports regional farms, including his own.

All its partner growers are small farms in Humboldt County, including the legendary Amaranth Farms (whose seeds were brought to California from Afghanistan by its founders in the late 1960s and early 1970s) and Arcata Fire, which produces high-quality cannabis concentrates. In other words: This herb is the real deal.

Part of the brand’s allure includes Humboldt Family Farms’ focus on so-called legacy cannabis varieties—cultivars like Maui Waui, OG, Train Wreck, and Blue Dream, which have been grown and sold for decades before cannabis became legal even for medical use. Thanks to its relationships with deep-rooted local growers, Humboldt Family Farms sells those strains today as whole cannabis flowers, pre-rolled joints, and vape cartridges.

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