In Episode 227 of Idea Diary - Today, I ramble about Shiadanni, a huge TikToker & indie musical artist that Lana Del Ray personally selected to open for her stadium concert in Mexico. Amazing story about a larger artist giving a smaller a huge opportunity.  

CHECK OUT MY BOOK: “Become Who You Are” By Valerie Aiello

https://www.amazon.com/Become-Who-You-Valerie-Aiello/dp/1954557124?ref_=ast_author_mpb 

SHOW MERCH: Get Your Own Idea Diary

Idea Diary is a guided journal that keeps your ideas chronicled and archived. This bright teal hardcover book is an idea organizational system, as well as gorgeous book decor!

Buy Diaries & More at https://goalparty.com

If you liked today's show, you can always 

BUY ME COFFEE:

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Thank you so much for listening today!

#BusinessLifestyle#Shiadanni #LanaDelRay

"Idea Diary" is a business lifestyle podcast about creative entrepreneurship. "Idea Diary" focuses on building creative businesses, and chronicles how Valerie Aiello uses multiple skills to create products, illustrations, film, music, and businesses. SHOW DISCLAIMER: EVERY INDIVIDUAL’S OBSTACLES AND SOLUTIONS ARE UNIQUE. THESE TIPS ARE SUGGESTIONS ONLY TO IMPLEMENT IN YOUR SUITABLE OWN WAY. THIS IS NOT LEGAL ADVICE. THIS IS NOT FINANCIAL ADVICE.

— 

Valerie Aiello is a multi-hyphenate brand expert from Austin, Texas.

—

Website: https://www.valerieaiello.com

—

Subscribe to follow my business journey!

Youtube: https://www.youtube.com/valerieaiello

LinkedIn: https://www.linkedin.com/in/valerieaiello/

Twitter: https://twitter.com/valerieaiello

Facebook: https://www.facebook.com/valerieaiello

Instagram: http://instagram.com/valerieaiello/

Medium: https://medium.com/@valerieaiello

In Episode 226 of Idea Diary - Today, I ramble about the Hero, Help, Hub YouTube content strategy concept, which I think is better described as Discover, Biography, Hangout content strategy. 

CHECK OUT MY BOOK: “Become Who You Are” By Valerie Aiello

https://www.amazon.com/Become-Who-You-Valerie-Aiello/dp/1954557124?ref_=ast_author_mpb 

SHOW MERCH: Get Your Own Idea Diary

Idea Diary is a guided journal that keeps your ideas chronicled and archived. This bright teal hardcover book is an idea organizational system, as well as gorgeous book decor!

Buy Diaries & More at https://goalparty.com

If you liked today's show, you can always 

BUY ME COFFEE:

https://gumroad.com/l/VazlaO

Thank you so much for listening today!

#BusinessLifestyle #BusinessPodcast #HeroHubHelp

"Idea Diary" is a business lifestyle podcast about creative entrepreneurship. "Idea Diary" focuses on building creative businesses, and chronicles how Valerie Aiello uses multiple skills to create products, illustrations, film, music, and businesses. SHOW DISCLAIMER: EVERY INDIVIDUAL’S OBSTACLES AND SOLUTIONS ARE UNIQUE. THESE TIPS ARE SUGGESTIONS ONLY TO IMPLEMENT IN YOUR SUITABLE OWN WAY. THIS IS NOT LEGAL ADVICE. THIS IS NOT FINANCIAL ADVICE.

— 

Valerie Aiello is a multi-hyphenate brand expert from Austin, Texas.

—

Website: https://www.valerieaiello.com

—

Subscribe to follow my business journey!

Youtube: https://www.youtube.com/valerieaiello

LinkedIn: https://www.linkedin.com/in/valerieaiello/

Twitter: https://twitter.com/valerieaiello

Facebook: https://www.facebook.com/valerieaiello

Instagram: http://instagram.com/valerieaiello/

Medium: https://medium.com/@valerieaiello

In Episode 224 of Idea Diary - Today, I ramble about how awesome Bert Goldman is, and his Quantum Jumping techniques.

Quantum Jumping | Burt Goldman

https://www.youtube.com/watch?v=YHVTfDEQID0&t=5s

Burt Goldman Quantum jumping 2 - The next Level

https://www.youtube.com/watch?v=yRgY6Rkj9aI&t=115s

CHECK OUT MY BOOK: “Become Who You Are” By Valerie Aiello

https://www.amazon.com/Become-Who-You-Valerie-Aiello/dp/1954557124?ref_=ast_author_mpb 

SHOW MERCH: Get Your Own Idea Diary

Idea Diary is a guided journal that keeps your ideas chronicled and archived. This bright teal hardcover book is an idea organizational system, as well as gorgeous book decor!

Buy Diaries & More at https://goalparty.com

If you liked today's show, you can always 

BUY ME COFFEE:

https://gumroad.com/l/VazlaO

Thank you so much for listening today!

#BusinessLifestyle #BusinessPodcast #QuantumJumping #BertGoldman

"Idea Diary" is a business lifestyle podcast about creative entrepreneurship. "Idea Diary" focuses on building creative businesses, and chronicles how Valerie Aiello uses multiple skills to create products, illustrations, film, music, and businesses. SHOW DISCLAIMER: EVERY INDIVIDUAL’S OBSTACLES AND SOLUTIONS ARE UNIQUE. THESE TIPS ARE SUGGESTIONS ONLY TO IMPLEMENT IN YOUR SUITABLE OWN WAY. THIS IS NOT LEGAL ADVICE. THIS IS NOT FINANCIAL ADVICE.

— 

Valerie Aiello is a multi-hyphenate brand expert from Austin, Texas.

—

Website: https://www.valerieaiello.com

—

Subscribe to follow my business journey!

Youtube: https://www.youtube.com/valerieaiello

LinkedIn: https://www.linkedin.com/in/valerieaiello/

Twitter: https://twitter.com/valerieaiello

Facebook: https://www.facebook.com/valerieaiello

Instagram: http://instagram.com/valerieaiello/

Medium: https://medium.com/@valerieaiello

In Episode 224 of Idea Diary - Today, I ramble about using the Mental Video Technique in the month of August to make some magic happen. I share seven steps on the podcast that you do throughout the entire day. It’s simple, but also a little more fun than just wishing & letting go of desires that never happen. This is mind control techniques using the Silva Method.

CHECK OUT MY BOOK: “Become Who You Are” By Valerie Aiello

https://www.amazon.com/Become-Who-You-Valerie-Aiello/dp/1954557124?ref_=ast_author_mpb 

SHOW MERCH: Get Your Own Idea Diary

Idea Diary is a guided journal that keeps your ideas chronicled and archived. This bright teal hardcover book is an idea organizational system, as well as gorgeous book decor!

Buy Diaries & More at https://goalparty.com

If you liked today's show, you can always 

BUY ME COFFEE:

https://gumroad.com/l/VazlaO

Thank you so much for listening today!

#BusinessLifestyle #BusinessPodcast #SilvaMethod

"Idea Diary" is a business lifestyle podcast about creative entrepreneurship. "Idea Diary" focuses on building creative businesses, and chronicles how Valerie Aiello uses multiple skills to create products, illustrations, film, music, and businesses. SHOW DISCLAIMER: EVERY INDIVIDUAL’S OBSTACLES AND SOLUTIONS ARE UNIQUE. THESE TIPS ARE SUGGESTIONS ONLY TO IMPLEMENT IN YOUR SUITABLE OWN WAY. THIS IS NOT LEGAL ADVICE. THIS IS NOT FINANCIAL ADVICE.

— 

Valerie Aiello is a multi-hyphenate brand expert from Austin, Texas.

—

Website: https://www.valerieaiello.com

—

Subscribe to follow my business journey!

Youtube: https://www.youtube.com/valerieaiello

LinkedIn: https://www.linkedin.com/in/valerieaiello/

Twitter: https://twitter.com/valerieaiello

Facebook: https://www.facebook.com/valerieaiello

Instagram: http://instagram.com/valerieaiello/

Medium: https://medium.com/@valerieaiello

In Episode 223 of Idea Diary - Today, I ramble about bringing the show back up to speed, working on my chops, and releasing my first book “Become Who You Are.” Available where all books are sold. 

WATCH:

LISTEN:

CHECK OUT MY BOOK: “Become Who You Are” By Valerie Aiello

https://www.amazon.com/Become-Who-You-Valerie-Aiello/dp/1954557124?ref_=ast_author_mpb 

SHOW MERCH: Get Your Own Idea Diary

Idea Diary is a guided journal that keeps your ideas chronicled and archived. This bright teal hardcover book is an idea organizational system, as well as gorgeous book decor!

Buy Diaries & More at https://goalparty.com

If you liked today's show, you can always 

BUY ME COFFEE:

https://gumroad.com/l/VazlaO

Thank you so much for listening today!

#BusinessLifestyle #BusinessPodcast #BecomeWhoYouAre

"Idea Diary" is a business lifestyle podcast about creative entrepreneurship. "Idea Diary" focuses on building creative businesses, and chronicles how Valerie Aiello uses multiple skills to create products, illustrations, film, music, and businesses. SHOW DISCLAIMER: EVERY INDIVIDUAL’S OBSTACLES AND SOLUTIONS ARE UNIQUE. THESE TIPS ARE SUGGESTIONS ONLY TO IMPLEMENT IN YOUR SUITABLE OWN WAY. THIS IS NOT LEGAL ADVICE. THIS IS NOT FINANCIAL ADVICE.

— 

Valerie Aiello is a multi-hyphenate brand expert from Austin, Texas.

—

Website: https://www.valerieaiello.com

—

Subscribe to follow my business journey!

Youtube: https://www.youtube.com/valerieaiello

LinkedIn: https://www.linkedin.com/in/valerieaiello/

Twitter: https://twitter.com/valerieaiello

Facebook: https://www.facebook.com/valerieaiello

Instagram: http://instagram.com/valerieaiello/

Medium: https://medium.com/@valerieaiello

In Episode 222 of Idea Diary - Today, I ramble about a HUGE A-Ha moment that I got from watching a Sunny Lenarduzzi video. I’ve always know that something sucks about Facebook, IG, Twitter, Linkedin, but Youtube is so awesome and valuable, and now I realize why. Youtube is EVERGREEN, which is content that is most likely to be valuable for a longer period of time; possibly forever. Plus, social media platforms like Youtube, Pinterest, Personal Blogs are more valuable for your brand, because people are searching for a certain topic, and then discovering YOU. No one is really on Facebook, Linkedin, or Instagram to find answers to questions. Those are more NOW platforms. No one really goes to old tweets to see what you tweeted about yesterday. They usually just follow, and keep up with the future posts. Divide you social platforms in your mind from EVERGREEN long-lasting content with SHORT-LIVED Today only content that really only works if you have a current audience. This is not to say that you can’t grow an audience on a short-lived social media platform, but it’s an up-hill battle. You’ve got to be super involved with all the trends, and possibly make it a full-time effort until you reach success. (I know there are a ton of people that may say it doesn’t take a bunch of time, but I would consider research and getting good at a platform like Instagram Fame takes tons of research to be a real expert. This is an exciting revelation for me.

I don’t know about you, but I am focusing solely on EVERGREEN Social. (Note: I would consider TikTok the best of both worlds, because the algorithm currently will feed old content to new followers.)

WATCH:

Sunny Lenarduzzi

If I had to start over I’d take these 8 steps to make $1 million.

https://www.youtube.com/watch?v=BYN-SOspljU&t=8s

SHOW MERCH: Get Your Own Idea Diary

https://www.amazon.com/dp/0991338839

Idea Diary is a guided journal that keeps your ideas chronicled and archived. This bright teal hardcover book is an idea organizational system, as well as gorgeous book decor!

If you liked today's show, you can always

BUY ME COFFEE:

https://gumroad.com/l/VazlaO

Thank you so much for listening today!

#BusinessLifestyle #EvergreenSocial #OnDemandSocial

In Episode 221 of Idea Diary - Today, I ramble about how it’s smart when companies that create unique individual brands under one main company.

SHOW MERCH: Get Your Own Idea Diary

https://www.amazon.com/dp/0991338839

Idea Diary is a guided journal that keeps your ideas chronicled and archived. This bright teal hardcover book is an idea organizational system, as well as gorgeous book decor!

If you liked today's show, you can always

BUY ME COFFEE:

https://gumroad.com/l/VazlaO

Thank you so much for listening today!

#BusinessLifestyle #Brands #RevenueStreams

"Idea Diary" is a business lifestyle podcast about creative entrepreneurship. "Idea Diary" focuses on building creative businesses, and chronicles how Valerie Aiello uses multiple skills to create products, illustrations, film, music, and businesses. SHOW DISCLAIMER: EVERY INDIVIDUAL’S OBSTACLES AND SOLUTIONS ARE UNIQUE. THESE TIPS ARE SUGGESTIONS ONLY TO IMPLEMENT IN YOUR SUITABLE OWN WAY. THIS IS NOT LEGAL ADVICE. THIS IS NOT FINANCIAL ADVICE.

—

Valerie Aiello is a multi-hyphenate brand expert from Austin, Texas.

—

Website: https://www.valerieaiello.com

—

Subscribe to follow my business journey!

Gumroad: https://gumroad.com/valerieaiello

Medium: https://medium.com/@valerieaiello

Youtube: https://www.youtube.com/valerieaiello

LinkedIn: https://www.linkedin.com/in/valerieaiello/

Twitter: https://twitter.com/valerieaiello

Facebook: https://www.facebook.com/valerieaiello

Instagram: http://instagram.com/valerieaiello/

In Episode 220 of Idea Diary - Today, I ramble about Laura Ries’ book, “Battlecry” from 2015!

My Notes From the Book:

Create a “Battlecry” or slogan that easily says what it is that your brand gives the consumer and what it is in as few words possible. Also, keep in mind that it’s best to highlight on the category that your business is in first, then work on selling your brand. Also, don’t forget to pick a tagline that gets your employees excited as well as your customers!

SHOW MERCH: Get Your Own Idea Diary

https://www.amazon.com/dp/0991338839

Idea Diary is a guided journal that keeps your ideas chronicled and archived. This bright teal hardcover book is an idea organizational system, as well as gorgeous book decor!

If you liked today's show, you can always

BUY ME COFFEE:

https://gumroad.com/l/VazlaO

Thank you so much for listening today!

#BusinessLifestyle #LauraRies #Battlecry

"Idea Diary" is a business lifestyle podcast about creative entrepreneurship. "Idea Diary" focuses on building creative businesses, and chronicles how Valerie Aiello uses multiple skills to create products, illustrations, film, music, and businesses. SHOW DISCLAIMER: EVERY INDIVIDUAL’S OBSTACLES AND SOLUTIONS ARE UNIQUE. THESE TIPS ARE SUGGESTIONS ONLY TO IMPLEMENT IN YOUR SUITABLE OWN WAY. THIS IS NOT LEGAL ADVICE. THIS IS NOT FINANCIAL ADVICE.

—

Valerie Aiello is a multi-hyphenate brand expert from Austin, Texas.

—

Website: https://www.valerieaiello.com

—

Subscribe to follow my business journey!

Gumroad: https://gumroad.com/valerieaiello

Medium: https://medium.com/@valerieaiello

Youtube: https://www.youtube.com/valerieaiello

LinkedIn: https://www.linkedin.com/in/valerieaiello/

Twitter: https://twitter.com/valerieaiello

Facebook: https://www.facebook.com/valerieaiello

Instagram: http://instagram.com/valerieaiello/

Let’s Discuss Going Beyond A LOGO - Visual Hammer (Laura Ries 2012) - Idea Diary Ep.219

In Episode 219 of Idea Diary - Today, I ramble about Laura Ries’ book, “Visual Hammer” from 2012!

My Notes From the Book:

SHAPE Visual Hammer Examples- Mc Donald’s Golden Arches, Target, Bass Ale Triangle, Micky Mouse Head, Mac Apple

COLOR Visual Hammer Examples - Louboutin Red Bottoms Shoes, Wendy’s Red Head Girl, Dollar General Yellow vs Dollar Tree Green

PRODUCT Visual Hammer Examples- Lifesaver Candy, Coke Bottle Shape, Converse Shoe Design, Adidas Stripe Design

PACKAGE Visual Hammer Examples - Pom Juice Bottle, Monster Energy Drink Large Can, Red Bull Energy drink small and tall can

FOUNDER Visual Hammer Examples - Elon Musk Tesla, Paul Newman Foods, Colonel Sanders KFC, Kate Hudson Vodka/Workout Pants, Rachel Ray Dog treats

SYMBOL Visual Hammer Examples - Nike Swoosh, Mercedes Peace sign, Micky Mouse Ears Disney, Mac Apple, Twitter Blue Bird

ANIMAL Visual Hammer Examples - Aflac Duck, Geico Gecko, Chucky Cheese, Twitter Blue Bird, WWF Panda

HERITAGE Visual Hammer Examples - Wells Fargo, Ford Cars, USAA insurance

SHOW MERCH: Get Your Own Idea Diary

https://www.amazon.com/dp/0991338839

Idea Diary is a guided journal that keeps your ideas chronicled and archived. This bright teal hardcover book is an idea organizational system, as well as gorgeous book decor!

If you liked today's show, you can always

BUY ME COFFEE:

https://gumroad.com/l/VazlaO

Thank you so much for listening today!

#BusinessLifestyle #LauraRies #VisualHammer

"Idea Diary" is a business lifestyle podcast about creative entrepreneurship. "Idea Diary" focuses on building creative businesses, and chronicles how Valerie Aiello uses multiple skills to create products, illustrations, film, music, and businesses. SHOW DISCLAIMER: EVERY INDIVIDUAL’S OBSTACLES AND SOLUTIONS ARE UNIQUE. THESE TIPS ARE SUGGESTIONS ONLY TO IMPLEMENT IN YOUR SUITABLE OWN WAY. THIS IS NOT LEGAL ADVICE. THIS IS NOT FINANCIAL ADVICE.

—

Valerie Aiello is a multi-hyphenate brand expert from Austin, Texas.

—

Website: https://www.valerieaiello.com

—

Subscribe to follow my business journey!

In Episode 218 of Idea Diary - Today, I ramble about Al Ries’ book, “The Future of Your Company Depends on It ” from 2000!

My Notes From the Book:

SHOW MERCH: Get Your Own Idea Diary

https://www.amazon.com/dp/0991338839

Idea Diary is a guided journal that keeps your ideas chronicled and archived. This bright teal hardcover book is an idea organizational system, as well as gorgeous book decor!

If you liked today's show, you can always

BUY ME COFFEE:

https://gumroad.com/l/VazlaO