Sign up to save your podcasts
Or
Share Imagining A Google Ad Tech Spinoff - E203
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Imagining A Google Ad Tech Spinoff - E203
Google is signaling it may spin off its ad tech business. A DSP and SSP change would create new winners and losers and potentially open up access to walled-off inventory, says our guest, Ari Paparo, founder of Marketecture. Plus: How Google Analytics' coming change will affect publishers.
View all episodes
By AdExchanger
4.7
4545 ratings
Google is signaling it may spin off its ad tech business. A DSP and SSP change would create new winners and losers and potentially open up access to walled-off inventory, says our guest, Ari Paparo, founder of Marketecture. Plus: How Google Analytics' coming change will affect publishers.
More shows like The Big Story
View all
Freakonomics Radio
32,246 Listeners
Pivot
9,724 Listeners
WSJ Tech News Briefing
1,649 Listeners
Decoder with Nilay Patel
3,141 Listeners
The Digiday Podcast
104 Listeners
Invest Like the Best with Patrick O'Shaughnessy
2,342 Listeners
Morning Brew Daily
3,051 Listeners
The Prof G Pod with Scott Galloway
5,610 Listeners
Hard Fork
5,576 Listeners
The Economics of Everyday Things
1,643 Listeners
Marketecture: Get Smart. Fast.
23 Listeners
AdTechGod Pod
32 Listeners
Prof G Markets
1,480 Listeners
Open Market
10 Listeners
AdTech AdTalk
0 Listeners