PPC powerhouse Navah Hopkins joins the podcast to discuss the harmonious relationship between SEO and PPC:

· Why the myths about the lack of PPC & SEO synchronicity are not just false, but harmful

· What goes into synching your SEO and PPC teams

· Unifying PPC and SEO at the vertical level

Plus, the who, what, when, where, and why of Featured Snippet deduplication

Host:

Mordy Oberstein

https://twitter.com/MordyOberstein

https://www.linkedin.com/in/mordy-oberstein-12551715/

Special Guest: Navah Hopkins

https://twitter.com/navahf

https://www.linkedin.com/in/navahhopkins/

https://www.linkedin.com/company/hennesseydigital/

Presented by Rank Ranger: www.rankranger.com/