In The Loop Podcast

Sydney Finkelstein is a professor, podcaster, consultant and author of the best-selling book SUPERBOSSES: How Exceptional Leaders Master the Flow of Talent. He was kind enough to join us on our 9th podcast where he provided valuable insights into the different set of skills & mindsets defining great leaders or as he calls it, superbosses.

We also talk about the real value of a superboss and discuss how someone can become one today.

Fabian is a creative director and a true expert when it comes to re-shaping brand strategies and helping companies excel at their vision. As a best-selling author and Forbes columnist, he likes to re-invent the concept of branding and points out that every company creating a product or a brand ought to come down to this: “In the end, what’s important is that the brand has a soul, that is the difference between a product and a brand, that it formulates a deeper connection.”

In the 8th episode of our podcast we explored the world of brand concepts, company strategies and modern guidelines for a brand’s success.

Tim is a UK based consultant and expert when it comes to empowering companies to take their business to the next level, to the digital world of the 21st century. He is a firm believer that great content on social platforms is the most efficient and effective way of selling a product and being present as a company.

In the 7th podcast we went from analog to digital, from phone calls to social selling and from advertising to building a great content.

Alan has dedicated himself to discovering what causes consumers to buy and use products and created the Demand-Generation Analysis (DGA) - a systematic way of studying and predicting demands.

What triggers consumers to like or dislike certain products? How to build a great strategy for customers to stick with the product longer? Interesting insight into the world of consumption in our latest podcast.

Patty is a well known consulting expert and co-creator of the famous Netflix culture deck, an advocate of unconventional paths for leaders to create high-performance teams, who likes to re-define the way companies work. And is not afraid to point it out!

Why should companies re-think their workflows and invest in the right approaches for building a great company culture? A call to action with a well known expert from the US in the latest podcast episode.

What does the future of leadership hold? Two words: disruption and digitalization! New York Times best-selling author, Charlene Li, dug into the world of changing mindsets and equipped us with valuable tips.