The rise of AI is revolutionising customer service, particularly in call centers, where it is streamlining operations and enhancing personalisation. From reducing wait times to offering real-time insights, AI is reshaping how businesses engage and retain customers. But how do businesses balance automation with the human touch to remain competitive and keep their customers engaged?

Li Guanghai, CEO of Helport, the first Singapore-based AI company to be listed on NASDAQ, gives insights into the evolving role of AI, the benefits and challenges of AI-driven call centers and the future of AI in customer service. Li also shares of a new initiative by Helport - a platform that allows third-party developers to build applications on top of its technologies.

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