Influencing Insider

Influencing Insider

By InfluencingNewsNews Commentary
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Influencing Insider episodes

  • Influencing Insider with Athina Mallis

    CRN Australia has been re-launched and Editor Athina Mallis joins Influencing Insider on Thursday, May 8th 1 pm to discuss everything CRN, including:

    • What channel topics are the CRN team interested in?

    • How has the first month gone for the relaunched CRN Australia title”

    • How does the CRN Australia team engage with PR pitches?

    About Athina Mallis

    Athina Mallis is no stranger to the tech/channel industry, having previously worked at Which-50 Media and as a senior journalist and Editor at Digital Nation, and was also the final Editor-In-Chief of Gizmodo Australia before its closure. She has covered topics including consumer tech, the channel, B2B, and digital transformation, among many others. 


    About CRN Australia 

    CRN Australia has recently been re-launched by global owners of the title, The Channel Company, after leasing the name to Nextmedia. CRN Australia covers the channel's latest trends, topics, and news within the channel space.  

    28 min
  • Influencing Insider - Gianfranco Di Giovanni

    Want to know how the ABC have won Best Gaming Coverage at the Lizzies two years in a row? Then join Influencing Insider on Thursday 24th April at 1pm as the ABC’s Gianfranco Di Giovanni joins the show to discuss how the ABC go about the gaming coverage. 

    • What gaming topics Gianni and the ABC are interested in?

    • How does a gaming story/pitch develop?

    • What is the best way for PRs to work with ABC?

    • What makes a good news pitch at the ABC?

    About Gianfranco Di Giovanni 

    Gianfranco Di Giovanni is the ABC’s Content Director for ABC Radio Perth, he’s been at the public broadcaster for close to a decade, working in a range of roles. When afforded the opportunity, Di Giovanni gets to flex his gaming knowledge for the ABC producing in-depth deep dives concerning particular issues and trends in the gaming industry here in Australia. 


    About the ABC

    If you’ve been living under a rock, the ABC is Australia’s national public broadcaster, with operations in television and radio as well as via its consistent stream of content on the ABC website. The ABC has also won Best Gaming Coverage at the Samsung Australian IT Journalism Awards for the last two years running. 

    32 min
  • Influencing Insider with Georgie McCourt

    Thursday 27th March at 1pm for Influencing Insider with Marie Claire Australia’s Editor Georgie McCourt who will be talking to Tony Bosworth about the publication, its print and digital offerings and plans for the future of the iconic brand.

    Areas we’ll be covering with Georgie include:

    • The recent redesign and what’s behind it
    • The future of print and its place in the luxury magazines market
    • How the publishing model is evolving
    • How important video is in the mix, and why
    • How to pitch story ideas to Marie Claire

    26 min
  • Influencing Insider - Alison Izzo

    Have you ever wondered what the best products for fashion and beauty are to buy? Then join Are Media’s Alison Izzo on Influencing Insider Thursday, 6th February 2025, at 1 pm with host Mike Woodcock to discuss: 


    • What fashion and beauty topics are being discussed currently?

    • How to share your news content with Are Media, and how digital differs from print

    • The best way to reach out to Alison


    • About Alison Izzo

      Alison Izzo is the Head of Digital - Fashion and Beauty at Are Media. With 20 years of experience in the lifestyle industry, Izzo has been with Are Media for 18 months now, having previously worked for major companies, including NewsCorp and Bauer Media for publications such as Dolly Magazine, CLEO Australia and Body+Soul. 


      About the Are Media

      Are Media is the leading company in Australia for women’s content, driven by their beloved brands and engaged consumers. They create content, experiences, and e-commerce opportunities across digital media, magazines, social channels, videos, podcasts, and events. They aim to inform, inspire, influence and enable our audience to connect with the things they are passionate about across beauty, food, fashion, travel, parenting and entertainment.


      Have a question for Alison

      Join the episode, share your questions with Alison, or even try out a pitch and get feedback live and in real-time.


      34 min
    • Influencing Insider with CHOICE's, Jarni Blakkarly

      Have you ever wondered how investigative journalism works? Well, look no further than CHOICE’s Jarni Blakkarly - Investigative Journalist, who joins Influencing Insider on Thursday, 21st November, at 1 pm to discuss how CHOICE operates, including:

      • How does CHOICE conduct their investigations?
      • What is the best way for PRs to work with CHOICE?
      • What makes a good news pitch in the world of consumer-specific journalism?
      • About Jarni Blakkarly

        Having worked in Australia and overseas, Jarni Blakkarly is an investigative journalist with CHOICE. He’s been at CHOICE since April 2021 and has led investigations that uncovered severe issues within the industry, including consumer data and privacy. Blakkarly is also an award-winning journo, having recently won the 2024 Excellence in Civil Liberties Journalism Awards Young Journalist award.

        About the CHOICE

        CHOICE is a not-for-profit organisation that researches and uncovers consumer issues. The masthead includes product reviews and investigative pieces/. CHOICE also advocates for consumer rights and seeks to bring to light any unjust issues.

        24 min
      • Influencing Insider with The Science Journalist Association of Australia, Jackson Ryan

        Fresh off a recent North America trip and a SJAA journalist-in-residency program announcement, The Science Journalism Association of Australia’s President Jackson Ryan joins Influencing Insider on Thursday 14th November at 1 pm to discuss:

        • What does the SJAA do?
        • What is the best way to work with Science journalists?
        • What is the SJAA journalist-in-residency program?
        • What makes a good news pitch in the world of science journalism?
        • About Jackson Ryan

          Passionate about all things science, Jackson Ryan has represented the SJAA as President since 2023. Co-author of “The Best Australian Science Writing anthology” for 2024 alongside Carl Smith, his work has won awards for IT Journalism, has featured in the New York Times, and has also been nominated for a Walkley Award.

          About the SJAA

          The Science Journalist Association of Australia has been in operation since 2019, working as a not-for-profit incorporated association to support science journalism. Initiatives include the recent announcement of an SJAA journalist-in-residence program as well as providing networking, professional development and training opportunities for Aussie Science journos.

          39 min
        • Influencing Insider with Kidspot's, Emily Blatchford

          Parenting is a challenging and rewarding experience, and keeping up with all of the news in that sector is no easy feat.

          Tasked with keeping on top of all that is Kidspot's Editor Emily Blatchford, who joins Influencing Insider on Wednesday 30th October at 1pm to discuss:

          • The kind of stories Kidspot's audience respond to
          • What Emily covers
          • How to share your news content with Kidspot
          • About Emily Blatchford

            Emily is the Editor of Kidspot, beginning that role in July 2018 after she made the move from parenting editor. She was previously with HuffPost Australia, IF magazine and APN News & Media

            About Kidspot

            Kidspot has been around for over a decade, providing advice to parents and helping them on the journey from managing pregnancy through to parenting teenagers. It combines news with how-to-guides, product reviews and opinion.

            Have a question for Emily?

            Register for this episode and we can take your questions/pitches LIVE in the webinar!

            25 min
          • Influencing Insider with Mamamia's, Charlotte Begg

            Come join us next week on Influencing Insider as we chat with Mamamia, one of Australia’s most popular lifestyle outlets with more than five million monthly visitors!

            Audience Editor, Charlotte Begg, sits down with us next Friday 25th October at 1pm to discuss:

            • Mamamia, their areas of interest, and what attracts their audience
            • How to best share your story ideas with Charlotte
            • The stories Charlotte has found the most interesting to work on in her career.
            • About Charlotte Begg

              Charlotte Begg is Mamamia's Audience Editor. She writes across a range of topics including fashion, beauty, popular culture and news.

              About Mamamia

              Mamamia is a media company focused on content for women. Starting as a blog in 2007 by former magazine editor Mia Freedman, it now employs 80 editorial staff and publishes more than 21 different podcast shows.

              27 min
            • Influencing Insider with Sitchu's, Jessica Bosco

              There is no other site that does city guides or suburb profiles quite like Sitchu. Through bespoke editorial features, beautiful photography and tailored content, Sitchu shares inspiring stories and insider tips from some of Australia’s most stylish and influential locals.

              We’ll be speaking with Sitchu’s National Editor Jessica Bosco, next Thursday 17th October at 1pm to discuss:

              • Sitchu’s story: the history, the audience & content philosophy
              • What Jessica covers
              • How to share your news content with Sitchu
              • About Jessica Bosco

                In charge of the editorial content is Jessica Bosco, National Editor of Sitchu. Jessica covers all things domestic and international travel, lifestyle and entertainment and property and real estate. She has previously worked for Marie Claire, New Idea and Ok Magazine.

                About Sitchu

                Sitchu is a modern, online lifestyle brand curated to explore Australia’s most sought-after suburbs. Through an interactive map, business directory and wish list, Sitchu helps their readers stay connected with suburbs across Sydney, Melbourne, Brisbane, Adelaide, Canberra and Perth.

                23 min
              • Influencing Insider with Robyn Foyster

                The Carousel, Game Changers and Women Love Tech deliver the latest tech and lifestyle news, reviews and trending information for women. Leading these publications is editor, publisher and owner, Robyn Foyster.

                She joins Influencing Insider next Thursday 3rd October at 1pm to discuss:

                • The Foyster Media group
                • The kinds of stories her audience responds to
                • The best way to pitch to Women Love Tech
                • About Robyn Foyster

                  Robyn is an Australian media trailblazer having been the only person to edit and publish The Australian Women’s Weekly, Woman’s Day and New Idea. She is currently the owner and publisher of the tech and lifestyle websites The Carousel, Game Changers and Women Love Tech.

                  About Women Love Tech

                  Women Love Tech is a website that gives women everything they need when it comes to the latest tech news, best apps and podcasts, product reviews, cool gadgets or what’s streaming. It has been a finalist at the Australian IT Journalism Awards on multiple occasions.

                  About The Carousel

                  The Carousel is a women's lifestyle site with expert news and advice across fashion, beauty, health, food, home, parenting, and sustainability. Dedicated to inspiring you to lead your best life emotionally, physically, and sustainably.

                  About Game Changers

                  Game Changers in-depth interviews with inspirational people gives men and women a platform to share their incredible career achievements, fascinating insights and personal journeys. Our aim is to inspire everyone to tap into their full potential, make a difference and be a Game Changer.

                  30 min

                About Influencing Insider

                From the publisher's feed

                The most effective way to gain media coverage is to give the media exactly the information they're looking for. Influencing Insider is a regular interactive video series where we interview Australia's most influential media and journalists to find out how PR professionals and those looking for publicity can most successfully interact with them.