On this episode we talk about why brands, especially small businesses should not be spending so much time sweating the micro details on social media content.

Instagram Ads, video view ads, and promoted posts all work and are super under priced. Get in now while the market is so good!

In this episode I talk about what matters on Instagram right now and where to focus your time and attention.

I reached a point in my career but I only want to work with good and reasonable people. We can argue, we can debate and we can even disagree. I just don’t want to work with people who disrespect and disregard. So I just thought I would share my point of view on a topic.

A breakdown of how I am leveraging social networks today for business.

Brands need to understand that social media is a full time thing and they need to make the proper financial and time investment if they want to be successful.

Two anchor posts about the right POV and approach to IG in Jan, 2018.

Brands shouldn’t be looking at followers or engagement as their metric for success of their Instagram efforts. Content should be for storytelling, stories for deeper engagement/ views and ads for performance.

Here is Sircle Media’s take on the decreased importance of Instagram Follower growth in 2018.