This week I'm bringing you a car conversation with my Swedish friend, Harald Nilsson -- guitar slayer in Jaerv, photographer, videographer, and teacher. On our way to Gullbrannafestivalen (near Halmstad, Sweden with Jaerv and my duo, The OK Factor), we spent an hour talking about his creative business and the shape his career has taken, as well as tackling a branding exercise in real time. There are some really lovely golden nuggets of wisdom here -- join us!