Inspiring Exhibitors

This week we're talking numbers and why we're so obsessed as an industry with one that never tells the whole story.... visitor numbers that is!  Plus we're picking Andy Hickinbotham's brains about everything he's learned that exhibitors need to know in his various roles with industry stalwart GES! 

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𝔻𝕒𝕟𝕚𝕖𝕝 ℙ𝕣𝕚𝕖𝕤𝕥𝕝𝕪 𝕤𝕙𝕒𝕣𝕖𝕤 𝕙𝕚𝕤 𝕥𝕙𝕠𝕦𝕘𝕙𝕥𝕤...

So what exactly is exhibitor training and why does it matter anyway? Find out in this week's episode along with hearing from multi-bestselling author and successful entrepreneur Daniel Priestly on how exhibitions can help build your profile as a Key Person of Influence... and much more!  We suggest you grab a notebook for this listen! 

Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.

In this week's episode we're reflecting on what we learnt from our visit to The Game of Thrones Exhibition and what it means for exhibitors (more detail over on the blog (https://inspiringexhibitors.com/2019/08/07/geeked-out-on-game-of-thrones-what-we-learnt-about-trade-shows-from-westeros/). 

We're also chatting to leading industry stakeholder Andrew Reed, of William Reed about procuring live animals and his desire to take over the running of the Oscars - you heard it here first!  Enjoy the show! 

Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.

You might wonder what writing a business book and planning for an exhibition have in common... but in short, it's LOTS! Hear from award winning publisher Alison Jones on how she changed her approach to Book Fairs after The Exhibitionist and what exhibitors can learn from the book planning process.  Plus, we take a look inside UFI/Explori's latest Global Visitor Insights Survey. 

Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.

As the exhibition season starts to wind down in place of long lazy days on the beach or in the garden, we reflect on what we've learnt so far this year, who we think has made an impact and our top tips to get the best out of your exhibitions for the remainder of 2019!  Happy Exhibitioning! 

Don’t forget to subscribe to receive future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.

Even on holiday we're little exhibitions geeks... hear how our two 'Get-Away-From-It All' books still brought us back to what it means for better exhibitions! And we're talking to Kate Simpson, Marketing Director from award winning venue Business Design Centre about all things sustainability and CSR! 

Thank you for listening!

Don't forget to subscribe to future Episodes so as not to miss out on more insightful hints & tips and if you do find our podcasts useful please like, comment and share. Also remember to check out our website for Blogs, Newsletters and other snippets of useful information.

In our latest episode we hear from Exhibition News Best Newcomer Award winner Marlon Doyley, of CloserStill Media on what he thinks the judges meant when they said he 'just got it'. 

We explore Marlon's story to hear how he got into the industry, how he has been encouraged to develop so far while working on The London Vet Show and how event organisers can further help to recruit and nurture bright new talent into the events industry. For the full list of this year's EN Award Winners go to: EN Award Winners 2019

We also look at a question that cropped up at a recent workshop we delivered for the Dept. for International Trade in the East of England region - "If you had limited resources how, when and why would you choose between technical staff and those who are just great at exhibitions... or would you?". 

Thank you for listening!

Don't forget to subscribe to future Episodes so as not to miss out on more insightful hints & tips and if you do find our podcasts useful please like, comment and share. Also remember to check out our website for Blogs, Newsletters and other snippets of useful information.

What do you get if you put 5 Exhibitionists in a room with a microphone, after a long opening day of a show and some fairly aggressive pen wars?

Listen to the latest episode to hear a panel of FIT Show 2019 exhibitors, consisting of Amy Jansen from Central RPL, Charlotte Mercer from Edgetech UK, Becky Taylor and Steve Hudson from Alutech Systems and Mark Enderby from Maco UK reflect on what's gone well and what they're still hoping will happen now the visitors are flooding in.

We also touch on the #the2cvchallenge, giraffes and Mark Enderby's attempt to hijack the show with #maconnect !

Also in this episode, are you responsible for both B2C and B2B shows... having just completed back to back B2B and B2C shows here's the big things they have in common!

Thank you for listening!

Don't forget to subscribe to future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.

Wow ... well in a week where we hit Number 1 Bestseller status on Amazon in both the Business Life and Marketing & Sales categories and it all kicked off over ''Booth Babes'' at the Business Show we're reflecting on the last 7 days in the world of Trade Shows. 

Plus in our main event we're chatting to Josh Rifkin, CEO of Flatworks Displays based in San Diego. 

In his years' of exhibiting Josh had grown weary of waiting at the end of US shows for packing cases for breakdown, and frustrated at the rising labour costs incurred while building and dismantling stands (or booths if you're on the other side of the "pond"!) especially in the States.  So he's created a simple, effective and eco-friendly stand design that could be the perfect solution for small and medium sized exhibitors across the world. 

Thank you for listening!

Don't forget to subscribe to future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms and check out our website for Blogs, Newsletters and other snippets of useful information.

Because lead capture is the heartbeat of your exhibition, in episode 15 we asked industry expert Pete Gillett to share his enthusiasm for automated lead capture, management systems and its associated technology. Pete has been a  Pioneer in Database Marketing since the late '70s and was part of the team that launched the world's first web-based CRM system for Lucent Technologies in 1997 and then launched the first CRM applications for iPad in 2010.

Pete's other achievements include:

• Innovations across industries mixing business with sport. Founded Personal Public Address Ltd., which set-up Radio Wimbledon, Radio Silverstone and Radio Le Mans, all of which continue today.

Thank you for listening, don't forget subscribe to future Episodes so as not to miss out on more hints and tips and if you find our podcasts useful please like and share with your peers and via your social media platforms.