In selling, it is typically assumed that you must learn persuasion tactics.

Persuasion strategies do work… but only for the short-term.

Do you enjoy having to convince or persuade people to buy from you?

The idea of “persuasion” sets up an arms-folded, you vs. me dynamic.

Our conscience is saying, “There’s got to be a better way.”

Here’s an alternative that I enjoy much more:

Instead of trying to sell, let’s do our best to align with our potential clients.

Watch video or add comment here:

https://youtu.be/NF4Iu7X1gOs

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