What happens when the unthinkable occurs and you're gone too soon? Who will pay your children's school fees? How will your family maintain their standard of living? These aren't comfortable questions, but they're vital ones.

In this powerful conversation, Benedicta Wugah—known throughout Ghana as the "Insurance Queen"—shares her heartrending journey from poverty to becoming a financial protection advocate. After losing her father to cancer with no insurance coverage, teenaged Benedicta was forced to become a "kayayo" (head porter) at Ghana's borders, facing exploitation and abuse just to pay for schooling. This personal trauma transformed into purpose as she dedicated her life to preventing others from suffering similar fates.

"Most Ghanaians don't believe in insurance," Benedicta explains, addressing widespread misconceptions head-on. Many view policies as scams, bad omens, or luxuries for the wealthy. Yet with funeral costs averaging 50,000-60,000 cedis, families often resort to loans or deplete savings during their most vulnerable moments. Benedicta demystifies various insurance products—from pure life plans covering critical illness and death to endowment policies with investment components—explaining how coverage can be secured for as little as 3 cedis monthly.

Through compelling client stories, including a man whose one million cedi policy now supports his widow and children with annual payments, Benedicta demonstrates that insurance isn't merely about death benefits but about creating financial legacies. As she poignantly states, "Insurance helps you make a will before you make money."

Ready to rethink how you protect your loved ones? This episode offers clear, actionable advice for securing your family's future regardless of your income level. Subscribe now and join the conversation about true financial security that extends beyond your lifetime.

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