Inventive Marketing Club - A Marketing Podcast

I catch-up with Becca Wild from Photopia to find out why she and partner Simon decided to create a rather unique recipe book, and in my opinion an epic project, while continuing running there photography business and expecting a child.

For notes and links mentioned in the interview head over to

http://ratherinventive.com/blog/recipes-books-interview/

Bik Lee, Digital Media Officer for the RNC (Royal National College for the Blind), explains the importance of making the web accessible for all and why using too many #hashtags in social media is far from helpful.

For notes and links mentioned in the interview head over to

http://ratherinventive.com/blog/visual-impairment-on-the-web-interview/

Designer and branding expert Tim Masters and I talk about the importance of honesty in brand and why he started his blog.

For notes and links mentioned in the interview head over to

http://ratherinventive.com/blog/honesty-in-design-and-branding-interview/

I speak to Nicky Spears, head of development and dare I say it head of "getting things done", on how they're developing internal processes to keep up with their fantastic growth.

For notes and links mentioned in the interview head over to

http://ratherinventive.com/blog/the-kitchens-and-puppy-swarms-interview/

After receiving an intriguing promotional book called "I didn't know they could do that" from Print Strategy I wanted to find out how well it's been working for them so got in touch with MD Rob Newton. We also talked about the future of print and how it's beneficial to modern marketing.

For notes and links mentioned in the interview head over to

http://ratherinventive.com/blog/print-strategy-and-the-bacon-sandwich/

Ben speaks with Jonathan Pollinger, Social Media Expert who likes “Connecting people and watching the resulting magic”. He talks about his real world social networks, his thoughts on Periscope, a live streaming video app, and a 2 fundamental tips everyone should follow in any social interaction.

Dr Cat Arthurs, partner at Towcester Vets in Northampton explains how getting involved in social media and blogging has been amazing opportunity for their partnership leading them to become "go-to" experts appearing on radio and tv.

While on a diving holiday Nicky suffered an accident that changed her life. I find out how she pieced her life back together. She also shares some advice on marketing including the power of 3!

Joel's worked on main frames, web programming, design and now run's his own conferences - He's a true Tinkerer. Ben finds out about his events, accessibility, Mac setup and some advice on running events amongst many other things.

An Interview with Nicholas van der Walle looking at why he started AG, his development process, future thinking and 2 tips