inventRightTV Podcast

If you want to license your ideas for new products in exchange for royalties and become a professional inventor, you need to hone your ability to make and grow professional relationships. In this inventRight webinar, prolific inventor Mike Bowling — creator of the smash 1980s hit toy Pound Puppies — explains how he builds and maintains professional friendships. Many of the same people stay in more or less the same industry their entire lives. When people trust you, they will be more likely to want to hear your ideas, and tell you what their company is looking for in terms of new products.

As an inventor, that kind of insider information is priceless!

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

Determined to become a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": https://www.amazon.com/gp/product/1653786256/

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

How do you start a new beverage company? Inventor Stephen Key interviews Rick Smith, the entrepreneur behind the new beverage line Hy Vida. Rick says 3 percent of beverage companies make it to $10 million. He has 3 SKUs to start.

Hy stands for hydration as well as hydrogen. Vida meaning Spanish for life. His background is in medical imagining and advanced technology, and his experience includes licensing in and out technologies. But, he wanted a field to be creative in that had fewer regulations, meaning it would be quicker and easier to get to market.

He has partnered with longtime beverage industry veterans and PhDs, did equity crowdfunding, filed four patents pending, found copackers, and developed a way to add hydrogen to a standard line/existing infrastructure. The machine is wheeled in, then is broken down into storage. Why even create your own brand?

He says that his new beverage will be attractive to consumers because it contains a powerful antioxidant, that is the hydrogen technology. It neutralizes inflammation in the brain and can help with digestive health, but mainly offers benefits for mental clarity. Where there is fertile ground for beverages is cognition, says Rick. The athletic market is cornered. This is energy juice for office workers. It has the same amount of magnesium added to it as a banana. Rick explains that having zero sugar means its "guilt-free sparkling water." Great benefit statement!

https://hyvida.com/

Great job Rick! Way to get it done! He's in about 1,500 stores now. He describes the challenges and opportunities of venturing your product onto the market, his strategy of scaling up slowly, and more in an interview with licensing expert and author Stephen Key.

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

Hell-bent on becoming a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": https://www.amazon.com/gp/product/1653786256/

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

Get all of your inventing and product licensing questions answered in a live question and answer with inventRight cofounder and licensing expert Andrew Krauss!

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

Determined to become a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": https://www.amazon.com/gp/product/1653786256/

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

Is it possible to license your product and still continue selling it yourself? Yes! It is absolutely possible to include a provision in your licensing agreement that allows you to continue selling your invention. Not convinced? Watch this interview with Dennis Clayton, the inventor of the Stow-n-Spin. After selling on Amazon for the past 5 years, he recently signed a licensing agreement with Allstar Innovations for a new, smaller version of his Stow-n-Spin that will hit the market soon.

In 2012, Dennis decided he was tired of things tumbling out of his messy cabinets when he opened them, like cold medicine. So, he set out to design a solution — one that would help him keep his stuff tidy, organized, and easily accessible when he needed it. The Stow-n-Spin, which is more functional than a traditional Lazy Susan because of its unique D-shaped design, was born.

Dennis manufactures Stow-n-Spins in the state of Georgia, where he used to live until recently moving to Tennessee. They've become a huge hit on Amazon, where he has tons of 5-star reviews.

“I’ll admit it. I was never a person who wanted to do a licensing deal. I wanted to be a manufacturer and keep control. Now I’m kind of getting the best of both worlds. I have a licensed product, plus I can keep selling my product myself. I look at the deal as a little extra insurance, because Allstar is here to help enforce IP protection of the product.” — Dennis C.

Dennis is a longtime fan of our free and low-cost resources, not an inventRight student.

Check out the Stow-n-Spin! https://amzn.to/3f2yUEk

Congratulations on bringing the Stow-n-Spin to market and licensing to Allstar Innovations!

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

Determined to become a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": https://www.amazon.com/gp/product/1653786256/

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

Do you have the next hit baby product? Watch inventRight's webinar with David Contract, Marketing Team Lead at leading baby products company The Betesh Group, to learn how to pitch your inventions better.

David Contract has been marketing consumer products for more than 20 years. He got his start at Kraft Foods. For the last seven years, he's been in the baby products industry. Now head of marketing at The Betesh Group, he loves working with inventors to develop new products.

The Betesh Group is a privately-held consumer products company that owns several popular baby products brands in the United States, including the leading diaper bag manufacturer, the leading baby appliance manufacturer, and the number two baby bedding company. Its new brand for sleep and soothing products is named Tranquilo.

David explains the ways the Betesh Group works with inventors and what they are looking for in a partner. He goes in deep on the art of the pitch, including showing the company's own sell sheet for one of its products, intellectual property, and how to make your marketing material much more effective.

Thank you David! https://www.beteshgroup.com/

Follow us on LinkedIn:

https://www.linkedin.com/in/stephenmkey/

https://www.linkedin.com/company/inventright/

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products.

For more information visit: http://www.inventright.com

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

Determined to become a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": https://www.amazon.com/gp/product/1653786256/

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

https://www.klugonyx.com/

When you are venturing your own product to market, where do you turn for help with manufacturing? Who do you contact to make your invention for you? How can you avoid getting taken advantage of when working with factories overseas? How can you find the best price for your first shipment of product? These are just some of the stressful questions that accompany starting your own business! Which is why Nate's company Onyx360 exists — to help inventors get the best product possible. From their office in Dongguan, China, his team vets factories, negotiates prices, and oversees tooling, sampling, assembly, and quality control for every run of their client's product.

In a nutshell, Nate's company Onyx360 helps inventors and small companies identify and work with the right manufacturing sources for their products. This is the sister company of the product development firm Klugonyx, whose founder we interviewed last week in this video: https://youtu.be/ut3XP1WHP0A

Stephen also asks Nate pointblank: How can you prevent or stop overseas manufacturers from selling your product behind your back? Nate gives an honest answer, which is that you don't stop it — you anticipate it. Intellectual property protection can help (especially if you have something unique) but stronger relationships between clients and manufacturers can help even more. Suppliers are always watching the market! Nate says, you have to anticipate that after you go out there, you will have competition. This is true for any successful product!

Can you develop a manufacturing method that is so unique that others won't copy it? Maybe. But that can be expensive and time-consuming! Evolving a manufacturing method slightly can be much smarter and more effective than building expensive brand new machines. It all depends on the product.

Great info Nate!

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

Thanks for joining us for another YouTube live! inventRight cofounder Andrew Krauss will answer your inventing and licensing questions in our fifth YouTube Live! Join us Wednesday April 22nd at 5pm Pacific / 8pm Eastern to get your questions about bringing your product idea to market.

See you next Wednesday at 5pm Pacific / 8pm Eastern.

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student. 

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB. 

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

Determined to become a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": https://www.amazon.com/gp/product/1653786256/

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

Congratulations Michael Sturba and Rachel Duguay on the success of your new product, MicroPuzzles! Successful inventor Stephen Key interviews these entrepreneurs about how they launched their unique puzzle concept onto the market. https://micropuzzles.com/

MicroPuzzles are 150-piece mini puzzles that come packed in test tubes. Compact and vibrant, they can be completed in a single sitting. Meaning they’re challenging, but not overwhelming. They have about 20 designs on their website, and you can also order a personalized puzzle.

Michael and Rachel are manufacturing MicroPuzzles out of their one-bedroom apartment in Anaheim, California — which is seriously impressive, because their product looks as professional as you would find anywhere. After they were featured on the KTLA morning news last week, their sales have increased by eight times!

When Stephen saw how small the puzzles were, he immediately thought they would be perfect for travel and point of sale. Right now, they are donating a portion of each online sale to the CDC Foundation.

“For the times we’re in, MicroPuzzles are a great fit. Our philosophy has been to sell first and sell fast. Speed and momentum are humungous.” — Michael

In this video, Michael and Rachel describe how they came up with the idea for MicroPuzzles and the strategies they have used to get media attention, as well as a licensing deal from Stephen's longtime mentor Steve Askin.

Michael and Rachel have never been inventRight students. They are longtime fans of our free and low-cost educational resources, including videos, articles, webinars, and books.

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

Determined to become a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": https://www.amazon.com/gp/product/1653786256/

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

Do you have the next hit "As Seen on TV" product? This webinar will teach you what is required to invent, develop, and license a successful product in the direct-response television industry, today known as "As Seen on TV."

Allstar Innovations is a longtime leader in the “As Seen on TV” industry, which sell products direct to consumer. Allstar has launched more than 300 products resulting in more than $8 billion in sales, including hits like the Snuggie.

https://allstarmg.com/

Today, As Seen on TV companies not only sell on television, they’re very active on social media and the web — meaning they’re looking for a wider variety of products than before. You can also find “As Seen on TV” products in major retailers like Walmart, Target, Bed Bath & Beyond, Macy’s, and more.

Trish Dowling, Vice-President of Merchandising at Allstar, explains how she works with inventors and what kinds of ideas are a good fit for licensing in the "As Seen on TV" industry. Trish knows product, and estimates she has attended thousands of trade shows in her lifetime.

Now more than ever, Allstar Innovations needs your new ideas for products!

Connect with Stephen on LinkedIn: https://www.linkedin.com/in/stephenmkey/

Connect with inventRight on LinkedIn: https://www.linkedin.com/company/inventright/

Register for the inventRight free webinar series: https://www.inventright.com/free-webinars

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

Determined to become a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": https://www.amazon.com/gp/product/1653786256/

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

Is your fear of rejection preventing you from taking action on your product ideas? To become a successful inventor and launch your product onto the market, you must be willing to face rejection. Let the words of successful inventor-entrepreneur Aaron McGill, creator of the Yary Kidz potty training innovation, inspire you.

The Yary Kidz potty trainer can be attached to a toilet seat without tools in seconds. Growing up in Liberia, Aaron didn't think of himself as an inventor. But a decade ago, when his second child needed to learn how to use the toilet, he was inspired to invent a better version of the two central systems available on the market. One required that he place it on the toilet and remove it every time, meaning he always had to help his daughter. The other required replacing his existing toilet seat entirely!

https://www.yarykidz.com/

Neither was ideal, so he decided to invent a solution that was convenient for the whole family, portable, and could be used independently by the child. After many rejections, he succeeded!

In 2019, he won investment money on Switzerland's version of Shark Tank. Today, his invention is selling in the biggest supermarket and housewares chain in Switzerland, Germany, and Austria.

"You don't have to be perfect. I didn't have a business plan. No capital. I don't speak perfect German. I've had so many rejections in my life, one more doesn't matter. Inventors need to accept rejections! I'm so happy to be part of the inventRight family. The information, mentorship, and knowledge I learned are priceless." — Aaron

Aaron’s next product, a twist on a step-stool, is already finished!

Congratulations Aaron!!!! We're huge fans and can't wait to see what you do next.

Aaron's advice for inventors? Get started now. Do what you can. Don't let excuses prevent you!

Learn more about Aaron and his invention journey: https://www.startupvalley.news/uk/yary-kidz-produce-the-yarykidz-potty-trainer/

Successful inventor Stephen Key interviews Aaron about how he came up with this idea and brought it to market.

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

Determined to become a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": https://www.amazon.com/gp/product/1653786256/

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.