Market Pulse

Is It Possible to Authenticate Digital Content?


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Businesses rely on digital photos and videos to make everyday business decisions, but they struggle with confirming the content’s authenticity. Bob Homer, VP and General Manager of Insurance and Alliances at Equifax talks with Mounir Ibrahim, VP of Public Affairs and Impact at Truepic about how the company is using data and technology to restore trust in digital images.

 
Don't miss these highlights:

 

1:00 – About Truepic

2:16 – How Equifax partners with Truepic to streamline insurance industry’s underwriting and claim processes

4:25 –Truepic Vision use cases in industries that rely on digital photos and video

7:50 – The science behind the Truepic Vision technology software

11:45 – The configurability and flexibility of the platform

15:00 – Quantifying savings from using Truepic Vision

16:54 – How Truepic can help insurance companies reach economic, social and governance targets

19:30 – How Truepic can help verify warranty providers, especially in auto sales

21:05 – Ubiquity of digital tools and importance of authenticity to undergird digital transformations

Find out more at: equifax.com/business/product/truepic-vision/ 

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