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In this week’s episode, we discuss the death of YouTube’s beauty community and explore if it's come back to life with the rise of TikTok. Our discussion was inspired by the absolutely viral discourse around the new Jones Road Beauty 'What The Foundation' and how the controversy around this foundation has sparked intense debate over the responsibility of beauty influencers as the community moves from YouTube to TikTok. 

Timestamps:

9:53 Kravis is married!

12:40 Kylie Jenner and Travis Scott walk BBMAs red carpet with daughter Stormi in Travis’ first red carpet appearance since Astroworld

15:42 Nessa Barrett spotted with Josh Richards amid Jaden Hossler split

17:43 Nikita Dragun opens up about bipolar diagnosis

20:33 ColourPop Cosmetics comes under fire for ripping off a Black creator’s makeup trend in birthday campaign

27:12 From YouTube To TikTok: Is The Beauty Community Dead?

27:44 How Jones Road Beauty 'What The Foundation' became the most divisive product on TikTok

30:00 Jones Road Beauty 'What The Foundation' reviews

36:24 Why the beauty community died 

49:34 How TikTok has ushered in a new era for the beauty community and what the Jones Road Beauty foundation scandal can teach us about this shift

52:58 Downfalls of the TikTok beauty community vs. YouTube beauty community

1:00 Our predictions for the future of the online beauty community

1:03 Was the Jones Road Beauty foundation scandal a planned PR stunt?

Our publication: https://centennialbeauty.com/

Follow us: https://www.instagram.com/centennialbeauty/?hl=en

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Resources:

​​https://centennialbeauty.com/nessa-barrett-josh-richards-spotted-walk-dog/

https://centennialbeauty.com/nikita-dragun-opens-up-bipolar-diagnosis-following/

https://centennialbeauty.com/colourpop-cosmetics-colourful-under-eye-trend-birthday-campaign-naezrah-backlash/

https://beautyvelle.com/2021/02/06/colourpop-make-it-black-collection/

https://centennialbeauty.com/jones-road-beauty-what-the-foundation-tiktok-reviews-controversy/

https://www.vox.com/the-goods/23064266/dan-howell-michelle-phan-youtuber-brain 

https://www.youtube.com/watch?v=hSGGxzFGwNg&ab_channel=Rifenstine 

https://www.youtube.com/watch?v=jqZMLY3WgeI&ab_channel=FoolCoveragePodcast