“It’s okay to take a rest. Work can wait. Your body and your family cannot.

Notable Moments

00:47 – First vacation with serious unplugging

03:11 – Excitement about returning to work vs. missing out

04:18 – Will taking a break create a 9-month ripple effect?

06:22 – Approaching this trip as if it were the “last time”

07:57 –Rest strategies: planning, automation, and communication

09:27 – Redefining unplugging for entrepreneurs: daily, weekly, or modified breaks

10:47 – How rest unlocked creative thinking and vision realignment

13:09 – The surprising clarity from only working on what matters

14:32 – Rest reveals which projects excite you—and which ones don’t

18:44 – Personalizing client service through awareness and anticipation

Rest isn’t a reward. It’s a critical part of the work. I’ve recently done something I’ve rarely done before: take a whole month away from work. Usually when I’m in Florida, I work half-days and try to squeeze in fun. This time, I did it differently. I have to admit, it’s changed how I think about rest.

Cassie and I talk about what it means to intentionally unplug and how to prepare for time off. I used to worry that rest meant you were slacking. Now I understand it’s about aligning with the life you say you’re building. Stepping away gives you margin for creativity and insight into what really matters in your business.

What really surprised me was how much I questioned whether certain tasks were worth picking back up again. Sometimes we keep doing things just because they’re in motion.

You’ll also hear bonus thoughts on service, personalization, and what my dog’s stay at Dog Townsend taught me about exceeding expectations.

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