Introducing Mike Mewborn
Discuss the differences in advertising and marketing
Learn about the different types of radio mechanisms and his thoughts on how radio has changed from past to present
Find out about his company Highway Star Entertainment
Discuss his move from San Diego, CA to Las Vegas, NV and how covid affected his business
Explore his role as executive producer of The Adventures of PourMan Craft Cocktail Show
With 40+ years in marketing, advertising, and media - Mike Mewborn continues to grow with the ever-changing media landscape. In 1980 he began his media career in Ft Myers, FL at a CBS affiliate WINK AM/FM/TV. Relocating to San Diego - Mike has served as a radio announcer, club DJ, event MC on air traffic reporter, Ad agency Account Executive and Principal. Continuing
his love for media, Mike joined a small ad agency in 1990, launching his own agency, Pacific Coast Media Group shortly thereafter.
In 2015, Mike formed a new media company, HighwayStar Entertainment, a more all- encompassing agency which included not only Electronic, Outdoor Print, but Digital, Syndication; Social medias in addition to concert and event promotions.
He is the Founder and Executive Producer of ‘The Adventures of PourMan’, a traveling craft cocktail and bartending show.
https://highwaystarentertainment.com/
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