Basic Rights was founded in NYC and launched in Electric Lady Studios in 2016 by The Vaccines guitarist Freddie Cowan, which then relocated to East London in 2018. They believe in style over fashion. They focus on fabric, fit and finish and are committed to working with the best: from tailors with decades of experience to renowned mills and factories with ethical transparency and sustainable practices always at the forefront. The Basic Rights goal is to create elevated essentials, designed as off-duty uniforms for modern creatives.

In this episode of the MenswearStyle Podcast we interview Basic Rights Managing Director Jack Gove about the direct-to-consumer menswear brand, brainchild of Freddie Cowan of The Vaccines. The aim of their clothes is to provide a wardrobe that acts like a uniform, so men don't need to think about or decide on what to wear each day.  Our host Peter Brooker and Jack also chat about letting quality clothing speak for themselves, using surplus fabrics for sustainability, the effects of Covid-19 on trade, and why brands shouldn't discount.

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