A CMO Confidential interview with Jack Myers, the founder of Media Village, author, and Media Ecologist.  Jack discusses the metamorphosis of media agencies, the decline of relationships, and the math commoditization of the industry. Key topics include the generational shift in talent - nearly 2/3 of media folks have been in the business less than 8 years, why "With data dependence we stop thinking" and why the focus on efficiency is reducing strategic thinking. Listen in to hear a great "Throwback Tuesday" story about Crazy Eddie 
Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

A CMO Confidential interview with Jack Myers, the founder of Media Village, author, and Media Ecologist. Jack discusses the metamorphosis of media agencies, the decline of relationships, and the math commoditization of the industry. Key topics include the generational shift in talent - nearly 2/3 of media folks have been in the business less than 8 years, why "With data dependence we stop thinking" and why the focus on efficiency is reducing strategic thinking. Listen in to hear a great "Throwback Tuesday" story about Crazy Eddie Learn more about your ad choices. Visit megaphone.fm/adchoices See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

A CMO Confidential interview with&nbsp;Jack&nbsp;Myers, the founder of Media Village, author, and Media Ecologist.&nbsp;&nbsp;Jack&nbsp;discusses the metamorphosis&nbsp;of media agencies, the decline of relationships, and the math commoditization of the industry. Key topics include the generational&nbsp;shift in talent - nearly 2/3 of media folks have been in the business less than 8 years, why "With data dependence we stop thinking" and why the focus on efficiency is reducing strategic&nbsp;thinking. Listen in to hear a great "Throwback Tuesday" story about Crazy Eddie&nbsp;
Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jack Myers: Chaos in the Marketplace - The Generational Shift in Media Agencies

Wonder what it's like to control millions of dollars of marketing budget? Manage hundreds of people? Make the decisions on which ideas get to market?The CMO Confidential podcast shares how it feels to be in that chair of the shortest-tenured position on the C-suite.We detail the long, hard road most ideas take to get to market &amp; how challenging it is to get the best ones through.Hosted by Mike Linton -- the former P&amp;G Brand Manager who went on to be the&nbsp;Chief Marketing Officer of Best Buy, eBay, and Farmers Insurance, as well as the Chief Revenue Officer of Ancestry.com and the head marketer at Remington -- this show serves as an ongoing lesson plan for how to get, do, keep, and handle the pressures of the CMO job.

Business

Technology

Marketing

Management

Wonder what it's like to control millions of dollars of marketing budget? Manage hundreds of people? Make the decisions on which ideas get to market? The CMO Confidential podcast shares how it feels to be in that chair of the shortest-tenured position on the C-suite. We detail the long, hard road most ideas take to get to market & how challenging it is to get the best ones through. Hosted by Mike Linton -- the former P&G Brand Manager who went on to be the Chief Marketing Officer of Best Buy, eBay, and Farmers Insurance, as well as the Chief Revenue Officer of Ancestry.com and the head marketer at Remington -- this show serves as an ongoing lesson plan for how to get, do, keep, and handle the pressures of the CMO job.

Share Jack Myers: Chaos in the Marketplace - The Generational Shift in Media Agencies

Sign up to save your podcasts

Jack Myers: Chaos in the Marketplace - The Generational Shift in Media Agencies

Jack Myers: Chaos in the Marketplace - The Generational Shift in Media Agencies

More shows like CMO Confidential

Hidden Brain

Pivot

The Daily

Up First from NPR

Masters of Scale

Stay Tuned with Preet

The CMO Podcast

Uncensored CMO

The Prof G Pod with Scott Galloway

Hard Fork

The Ezra Klein Show

ReThinking

Wiser Than Me with Julia Louis-Dreyfus

The AI Daily Brief: Artificial Intelligence News and Analysis

BG2Pod with Brad Gerstner and Bill Gurley