1. The misconceptions of selling
2. “Do I have to sell anything?”
3. Sales – The highest paid profession in the world
4. Why you avoid selling, “The Anxiety”
5. Amateur vs. Professional
6. “Winging it”
7. A system to sell, a system to succeed
8. Persuasion, the questions in a sequence
9. Mastering the selling cycle
10. Respect the numbers, “The Law of Large Numbers”
11. Rejection
12. Qualifying the buyer with the questions you ask
13. Closing the sale – The transaction