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Joanna Volpe is a literary agent and the president of New Leaf Literary & Media, one of the hottest and most sought after management and representation firms today. Joanna discovers and helps to shape the careers of talented and successful authors like Veronica Roth. For those who've gone MIA for the past several years, Veronica is the author of the DIVERGENT series, also an extremely successful Hollywood Blockbuster trilogy that Joanna's firm helped to shepherd into the world. FYI: You'll hear all about those specific details in Joanna's episode!

Joanna and I dive right into the heart of why she's a literary agent and we dissect her leadership skills as an entrepreneurial badass. A special note to fellow writers, this episode is L-I-F-E. We discuss agent representation, what it takes to be the kind of author that stands out from the crowd, Joanna's ideal client, how she likes to creatively work with them, and crafting solid query letters (Joanna even shares examples of rare query letters that have made her fall head-over-heels).

Get ready for an episode that'll blow your mind!

XO,

Yin

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Say ‘Hi!’ to Joanna OFFICIAL WEBSITE TWITTER INSTAGRAM

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“You’ll never work at your best capacity if you’re constantly fighting against your weaknesses.” -Joanna Volpe [Click to tweet]

“Just keep writing. Get your butt in the seat and keep going.” -Joanna Volpe [Click to tweet]

“Keep reading. You’re not going to be able to be a good writer unless you know what good writing looks like.” -Joanna Volpe [Click to tweet]

“It gets me really excited for people to do things that excite them.” -Joanna Volpe [Click to tweet]

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New Leaf Literary & Media, Inc. is a non-traditional, full service management and representation firm that will be with authors and illustrators before and beyond the sale. A few of the writers and illustrators they represent: Veronica Roth, Leigh Bardugo, David J. Peterson, Margot Lee Shetterly, Kody Keplinger, Kara Thomas, Gabby Rivera, Soman Chainani, Melanie Conklin, Victoria Aveyard, and Elizabeth Rose Stanton. 

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What You’ll Learn From This Episode:

• Joanna’s entrepreneurial journey building a strong foundation for New Leaf Literary & Media 

• How to lead your team to success by leaning into your strengths instead of fighting against your weaknesses

• How Joanna creates an inspiring, passionate, and soul-filling work environment for her team of loyal agents and staff

• What Joanna looks for in potential future clients

• Examples of query letters that immediately caught Joanna’s attention

• Why it’s crucial to craft a query letter that reaches the central conflict

• How Joanna works creatively with her clients

• Examples of long-term goals that Joanna’s ideal client would have

Learn More About Joanna Volpe

Joanna represents all brands of fiction from picture books to adult novels.  Her picture book taste is the most eclectic, ranging from sweet to fun to smart to quirky. For other fiction (both adult and children’s) she has an affinity for stories that have a darker element to them, whether they be horror, drama or comedy. She’s not the kind of reader that needs a romance in her novels, though she does appreciate a good one.

On the non-fiction side her tastes are much more specific.  For children she looks for topics that captivate kids: biographies, animal-related stories, all sciences and history, etc. Joanna also has an affinity for morbid, weird or offbeat topics. In her adult non-fiction tastes she tends toward all things geek-related, foodie books, travel books, and general pop-culture and pop-science.