A lot, a LOT, of brands and agencies rely heavily on paid media...Facebook Ads, Twitter Ads, Google Ads, Amazon Ads, etc. I believe the ad game is going to change rapidly and many of these brands that have gone all in on advertising and built their entire business on its back. Now is the time to restructure your model to tell better stories, treat your customers better and create better experiences, so you aren’t so tied to paid Ads if/when shot hits the fan.

🖥 RATHER WATCH THESE (plus video only content)

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💻 Prefer to read about marketing instead of listening to me yap 🤫👉 https://thegoodmonster.com/blog

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DISCLAIMER: the information in this podcast are my personal observations and opinions, and are not endorsed by anyone or any business mentioned in the video.

Omnichannel marketing is a nice, neat little buzzword that’s been floating around for the past several years. But what does it mean? And why should you care? I talk all about it in this episode, but the one take away that you need to know if you don’t decide to have a listen, is that biased marketing or platform dependence is an incredibly dangerous game to play as a marketer.

🖥 RATHER WATCH THESE (plus video only content)

YouTube: https://www.youtube.com/channel/UCrG5v5pY8K-OrLPExGbyATw?sub_confirmation=1

Facebook: https://www.facebook.com/JohnnyTimbo/

💻 Prefer to read about marketing instead of listening to me yap 🤫👉 https://thegoodmonster.com/blog

🗣 TALK TO ME ON SOCIAL 👇

LinkedIn: https://www.linkedin.com/in/johntimmerman1

Twitter: https://twitter.com/johnnytimbo

Instagram: https://Instagram.com/Johnnytimbo

DISCLAIMER: the information in this podcast are my personal observations and opinions, and are not endorsed by anyone or any business mentioned in the video.

It’s the same old story: social media platform launches, users flock, advertisers pounce, algorithm changes, marketers freak out. It happened with Facebook, Twitter, YouTube and now Instagram. And it will continue to happen for the rest of time… Because it has to. Platforms can’t sustain a firehose of content without ruining the users experience. But here’s how you can avoid getting crushed when it does happen. —— RATHER WATCH THESE (plus video only content)

YouTube: https://www.youtube.com/channel/UCrG5v5pY8K-OrLPExGbyATw?sub_confirmation=1

Facebook: https://www.facebook.com/JohnnyTimbo/

💻 Prefer to read about marketing instead of listening to me yap 🤫👉 https://thegoodmonster.com/blog

🗣 TALK TO ME ON SOCIAL 👇

LinkedIn: https://www.linkedin.com/in/johntimmerman1

Twitter: https://twitter.com/johnnytimbo

Instagram: https://Instagram.com/Johnnytimbo

DISCLAIMER: the information in this podcast are my personal observations and opinions, and are not endorsed by anyone or any business mentioned in the video.

Building a personal brand is no different than growing a corporate brand, except one thing. You have the ability to be human. Use this to your advantage, but be careful you don’t confuse people as to what you stand for.

🖥 RATHER WATCH THESE (plus video only content)

YouTube: https://www.youtube.com/channel/UCrG5v5pY8K-OrLPExGbyATw?sub_confirmation=1

Facebook: https://www.facebook.com/JohnnyTimbo/

💻 Prefer to read about marketing instead of listening to me yap 🤫👉 https://thegoodmonster.com/blog

🗣 TALK TO ME ON SOCIAL 👇

LinkedIn: https://www.linkedin.com/in/johntimmerman1

Twitter: https://twitter.com/johnnytimbo

Instagram: https://Instagram.com/Johnnytimbo

DISCLAIMER: the information in this podcast are my personal observations and opinions, and are not endorsed by anyone or any business mentioned in the video.

What’s the quickest way to waste money on your creative (videos, photos, copy, design)? Go with your gut and don’t test it. This topic has been coming up more and more as companies try to put out more content at a faster pace. But just because you’re putting out content quicker, doesn’t mean it’s not efficient to do a quick test first. In today’s digital age it’s so incredibly easy to do a little micro test on colors, titles, pictures, and clips of video before you invest thousands of dollars into something.

Do you ever feel guilty when you’re not working on your business? Maybe you’re running errands on a Saturday or spending time with family, but you can’t help but thinking you should be on the job or at your laptop doing work. I feel this way all the time, and I think I figured out why. Take a listen and let me know what you think.

Over my decade of entrepreneurship I’ve had a TON of failures, along with a few successes. Throughout this entire time, their are three things that have kept me going. ✌️ #entrepreneur #startup #business #gutcheck #motivation

If you’re tapped into the world of business, you’ve no doubt heard about the implosion of WeWork. I’m sad for everyone involved, but while taking a deeper look into the model, it’s really no surprise. And as unfortunate as it is, this provides a very good, real life, example of how the best branding and marketing in the world will struggle to help a bad product or service (or business model).

Unhappy with something at work? Maybe in your life?

If you have a thread of influence on the situation than you need to champion the change...

It’s literally a waste of time to gossip to coworkers about it, complain about it, pontificate about it if the goal is not to come to a solution.

Sounds corny, but you need to be the change that you want to see happen. ✌️

In the past year, have you come up with an idea that you thought was a homerun? Maybe it was a new business idea, or maybe it was a way that your company can save money. Maybe it was even a way that you can afford another couple vacations a year, but it was a really wild and crazy idea: like starting a woodworking side hustle, when your full-time job is an accountant. Whatever it was, there’s a good chance that the thing that stopped it was some sort of roadblock like fear, or fear of embarrassment. Fear of embarrassment is a plague that stops progress and good ideas in its tracks immediately.

#progress #success #business #life #personaldevelopment #selfhelp #motivation #inspiration