Journey to $100 Million: Entrepreneurship & Digital Marketing

Today on Journey to $100 Million, listen in as Erik explains that when you give give give - you must ask for something at some point. If you are providing a service, product, or event (like we do with Marketers Anonymous) and never ask for anything - odds are you will not get very far. We realized that we were giving on a regular basis with Marketers Anonymous, but were never asking for a sale even though we were taking on a financial liability as well. Listen in on today's episode to learn what we did to turn that around!

—

Erik Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups in multiple cities.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups in multiple cities.

What kind of revenue is actually considered monthly recurring revenue? We have been taking in monthly recurring revenue here at Array Digital for about two years at this point. But, not all monthly revenue should be considered monthly recurring revenue.

Listen in to Erik on today’s episode of Journey to $100 Million to understand what payments you should disqualify as monthly recurring revenue. Erik will explain how to distinguish between the different types of revenue that you are bringing in, and show that not all monthly payments are the same!

—

Erik Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups in multiple cities.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups in multiple cities.

On today's episode of the Journey to $100 Million podcast, Erik discusses why he will not be giving himself a raise anytime soon. The number one priority as a CEO, is to reinvest in the company. Erik is comfortable with the money he is bringing home currently, and wants to keep money in the company to ensure Array Digital continues to grow!

Don't take money out of your company too early. Let that money you would give yourself grow in a bank account for future use of the company. Take out what you need, keep it in the company, build the company!

—

Erik Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups in multiple cities.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups in multiple cities.

As we have talked about before, every two weeks we take our team out for a company lunch. In picking the location for company lunch, we have a set of guidelines we stick to. Today on Journey to $100 Million, Erik discusses what exactly these guidelines are. Currently, we pick places that we would go to if we were spending our own money on lunch - with other factors at play as well. When it comes to company lunch, there is no need to be extravagant. Be somewhat frugal, and make your money stretch!

—

Erik Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups in multiple cities.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups in multiple cities.

Today on Journey to $100 Million, listen in as Erik explains how you can partner with other associations within your industry. As some of you may know, we hold monthly meetups called Marketers Anonymous. In doing this, there was some worry about us looking like we may be competing with the AMA (American Marketing Association) due to the fact that they also hold conferences and events as well. In order to ensure we would be successful when running this meetup, and make sure that we did not look like we were trying to compete with AMA, we actively reached out to the AMA board.

In doing this, we starting a great partnership, and even cross promote each other's events! Meetups are a great way to grow your brand and get your name out there. If you feel that live events would be beneficial for your organization, be sure to look for opportunities to coordinate with professional organizations that are already doing events in your industry! If you'd like to learn more about our Marketers Anonymous meetups, check out marketersanon.com!

—

Erik Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups in multiple cities.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups in multiple cities.

Since we are working to get to $100 million dollars in revenue, you may think we are taking in all work that comes are way. On today’s episode of the Journey to $100 Million Podcast, Erik explains why we only take on work that is a good fit for us. We ask each prospect what they are looking for, what kind of company they are, and much more to make sure we can understand if we are able to help them. If we feel the prospect not a good fit, we will tell them right away. Taking on projects that are not a fit, can lead to failure - so learn today what we do to ensure a good fit!

—

Erik Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups in multiple cities.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups in multiple cities.

In order to grow your business, you must find new opportunities. On today's episode of Journey to $100 Million, Erik talks about how he has found opportunities in some unexpected places. One of those unexpected places, is conferences.

Conferences can be very beneficial if you are trying to learn something new in your industry, but the key to conferences should be networking, which can lead to new opportunities. Listen in on today's episode to learn Erik's strategy on how he utilizes these conferences to make new connections.

—

Erik Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups in multiple cities.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups in multiple cities.

In a recent trip to Orlando, Erik went to an AMA meeting and even met the CEO of the American Marketing Association. On today's episode of Journey to $100 Million, learn the importance of venturing beyond your own company, and finding out what is going on in other organizations. Many people take for granted what is going on in their day-to-day business life and all they can learn from it, but it is just as important to get more exposure!

—

Erik Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups in multiple cities.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups in multiple cities.

As you may have heard on previous episodes, we have been greatly expanding and hiring new team members here at Array Digital. On today's episode of Journey to $100 Million, listen in to all the previous steps and planning that we took in order to make these new hires possible. There were many gaps that needed to be filled, and we are happy to have recently filled them!

—

Erik Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups in multiple cities.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups in multiple cities.

Even if you feel you are an expert in certain areas, there is still so much you can continue to learn. What you know already may not be the sum of all that is out there. Today on the Journey to $100 Million Podcast, Erik talks about the benefits of asking for feedback and help from experts. Recently, Erik asked podcast expert Dave Jackson to review the Journey to $100 Million podcast. Find out what he had to say on today's episode!

—

Erik Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups in multiple cities.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups in multiple cities.