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Julius Profiles
Julius Profiles episodes
- Influencer Marketing and the Incorporation of Behavioral Economics (EP.01)In this episode Julius CEO Mark Gerson and Tara Marsh from Wunderman discuss the origins of influencer marketing, tactics involving behavioral economics, and the importance of trusting content creators to do a brand justice in an influencer campaign.45 min
About Julius Profiles
From the publisher's feed
Influencer marketing moves at the speed of culture and it’s vital to put people first. Each month, Julius’ Danny Palestine interviews industry experts who do just that. Want to learn about the nuances…
of influencer marketing? This is the podcast for you.